Compass

Larry P. Vellequette

Replacing the Wrangler is a puzzler

12:01 am U.S. ET | July 7, 2014

The Wrangler -- Jeep's own mud-encrusted halo -- is being redesigned for 2017, when it must comply with more stringent fuel economy requirements....
Read More »

Skyrocketing Jeep in the right place at the right time

12:01 am U.S. ET | June 9, 2014

Blake Helfman could tell that May was going to be a killer month for Jeep at his Houston dealership when customers started putting their names on SUVs that were still on the delivery truck on his lot....
Read More »

Targeted marketing yields lessons for broader appeals

12:01 am U.S. ET | May 12, 2014

As the face of America's population has changed, so too has the business of multicultural marketing and advertising....
Read More »

Latest digital edition
Digital Edition Archive
Table of Contents
 Automotive News
Special Report
Seattle VW dealer mixes metrics and fun

Seattle VW dealer mixes metrics and fun

Matthew Welch may own Auburn Volkswagen, but the title he cherishes is “chief relationship officer.' Mon., April 13
» Watch the Video
     
News by Brand