F-150

Ford must switch gears, tout trucks, Mustang

12:01 am U.S. ET | May 13, 2013
Ford-brand marketers face an interesting challenge. After spending millions of dollars over the last several years promoting a lineup of fuel-efficient small- and mid-sized cars and crossovers, two historic launches loom on Ford's near-term horizon: the next-generation F-series pickup and the 50th anniversary Mustang pony car.... Read More »

 

Ford boosts F-150 capacity in Kansas City

12:01 am U.S. ET | May 6, 2013
Ford Motor Co. will add workers and capacity at its Kansas City Assembly Plant in Missouri to build more F-150 pickups, its best-selling vehicle. But the company remains parts-constrained on the Ford Explorer.... Read More »

 

Ford volume climbs 6% on pickups, crossovers

4:24 pm U.S. ET | April 2, 2013
Ford Motor Co.'s U.S. sales in March were its highest since May 2007, the company said today, led by sales of pickups and crossovers.... Read More »

 

With Atlas pickup, Ford trades Marlboro Man for gizmos

12:01 am U.S. ET | Jan. 28, 2013
Auto show concept vehicles are sort of like presidential inaugural addresses: They outline a broad, shining vision of the future, but they're short on the details of how that vision will be executed. Such is the case with the Ford Atlas Concept pickup unveiled at the Detroit auto show.... Read More »

 

2013 DETROIT AUTO SHOW

Prime time for big pickups

12:01 am U.S. ET | Jan. 21, 2013
Low incentives, new products and construction sites filled with aging pickups have set the stage for an especially competitive -- and lucrative -- battle in the one segment the Detroit 3 still dominate: big pickups.... Read More »

 

2013 DETROIT AUTO SHOW

Ford aims at GM by showing new F-150 at Detroit show, report says

3:37 pm U.S. ET | Dec. 14, 2012
Ford plans to offer a peek at its 2015 F-150 pickup truck at the Detroit auto show next month, the latest example of attempted one-upmanship in the highly competitive American truck market. The teaser for the next generation F-150 takes direct aim at General Motors, two people familiar with Ford's plans told Reuters. GM's new trucks, which the automaker unveiled this week, are its most crucial launches since its bankruptcy restructuring in 2009.... Read More »

 

Ford seeking 3-mpg improvement in 2015 F-150 pickup

4:59 pm U.S. ET | Dec. 13, 2012
Ford is aiming to boost the gas mileage of its next-generation F-150 pickups by 15-20 percent, thus shifting the battleground in full-size trucks from power, durability and towing capacity to fuel economy.... Read More »

 

FINAL ASSEMBLY

Ram's mpg boast gets a snappy comeback from Ford

12:01 am U.S. ET | Dec. 3, 2012
As the Big Kahuna in the large-pickup class, Ford has taken a swipe at the rival Ram 1500 and its boast of best-in-class 25 mpg highway fuel economy.... Read More »

 

Ford accused of infringing on fuel-injection patent in F-150

12:46 pm U.S. ET | Aug. 30, 2012
Ford was accused in a lawsuit of infringing a 2008 patent covering a fuel-injection system in its F-150 trucks. Ford allegedly began selling vehicles, including the F-150, that incorporated the patent's fuel system design after telling the inventor the company had no interest in the technology, according to the complaint filed Wednesday in federal court in Philadelphia by TMC Fuel Injection System.... Read More »

 

The pickup hiccup: Over?

12:01 am U.S. ET | July 30, 2012
Six to eight times a month now, someone who brings an F-150 into Earnhardt Ford for service ends up buying a new truck instead of going ahead with the repair. The trucks coming in are so old and run-down that it makes more sense to replace them, says John Nissen, general manager of the dealership in suburban Phoenix.... Read More »

 

FINAL ASSEMBLY

An aluminum F-150: Tough enough?

12:01 am U.S. ET | July 30, 2012
Ford wants to put the next-generation F-150 pickup on an aluminum diet, says The Wall Street Journal. The paper reported last week that Ford engineers plan to replace the F-150 in 2014 with a truck that has a largely aluminum body.... Read More »

 

Ford plans wide use of aluminum on F-150 pickup, report says

2:55 pm U.S. ET | July 27, 2012
Ford is exploring wider use of aluminum on its next-generation F-150 pickup to trim 700 pounds, boost fuel economy and meet tougher federal fuel-economy rules, according to a report in The Wall Street Journal. The weight cut would increase fuel efficiency of the 2015 F-150 by about 25 percent, the Journal reported, quoting sources it did not name.... Read More »

 

PICKUP GAME

As trucks square off, this time mpg comes into play

12:01 am U.S. ET | July 2, 2012
Coming this fall: The pickup wars resume, with a twist. Expect boastful claims of horsepower, torque, towing capacity and durability. But this year the Ford and Ram brands also plan to duke it out over fuel economy.... Read More »

 

Ford unveils plans for 2 F-150 high-end trim levels

11:55 am U.S. ET | June 26, 2012
Ford Motor today detailed plans for the freshened 2013 F-150's new top-of-the-line trim level, and for the truck's top off-road trim level, seeking to take advantage of rising demand for high-end pickups.... Read More »

 

MIKE COLIAS

How GM plans to solve mpg puzzle on new pickups

3:51 pm U.S. ET | June 5, 2012
Ford's huge success with its EcoBoost V-6 engine on its pickups is well-documented. So GM just can't wait to match Ford with a V-6 turbo when GM's next-generation pickups roll out next year, right? Not so fast.... Read More »

 

2013 Ford F-150 gets Limited model, slight changes

11:34 am U.S. ET | June 4, 2012
The Ford F-150 pickup gets a handful of upgrades for the 2013 model year. The key changes include a redesigned center stack, the availability of high-intensity discharge headlamps and the addition of a new range-topping Limited trim.... Read More »