Johan de Nysschen

Cadillac 'definitely' bringing diesels to U.S. in several years

12:01 am U.S. ET | Aug. 17, 2015

Cadillac will launch diesel-powered models in the U.S. early in the next decade, said the brand's president, Johan de Nysschen....
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De Nysschen's Cadillac: On track, but a slow one

12:01 am U.S. ET | Aug. 16, 2015

Johan de Nysschen says his first-year report card offers a glimpse of his vision for the future, one in which Cadillacs are coveted luxury goods rather than simply decent cars that consumers will consider if the deal is enticing enough....
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Cadillac seeks more 'autonomy' from GM, de Nysschen says

3:13 pm U.S. ET | Aug. 11, 2015

Cadillac will operate as a separate business unit from General Motors and report its own financial results within a few years, brand chief Johan de Nysschen said today....
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Cadillac works to revise dealer incentives

12:01 am U.S. ET | Aug. 10, 2015

Two main elements of Johan de Nysschen's plan to rehabilitate Cadillac's image are to tighten dealers' inventories and quash their sell-at-any-cost mentality. But Cadillac's dealer-incentive programs today are designed to do just the opposite....
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Cadillac works to revise dealer incentives

1:54 pm U.S. ET | Aug. 7, 2015

Two main elements of Johan de Nysschen’s plan to rehabilitate Cadillac’s image are to tighten dealers’ inventories and quash their sell-at-any-cost mentality. There’s a big problem though....
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Can inventory hubs aid small Caddy stores?

12:01 am U.S. ET | Aug. 3, 2015

A long effort to whack away at Cadillac's swollen vehicle inventory culminated last month with the brand's trimmest levels in four-and-a-half years....
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Isn't it obvious? It'll be a Caddy crossover

12:01 am U.S. ET | June 29, 2015

General Motors announced last week that it will invest $245 million at its Orion Assembly plant in Michigan Lake Orion, Mich., assembly plant for production of an unnamed model. What might that model be? Speculation has centered on a small Cadillac crossover....
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REALITY CHECK

Cadillac dealers treading water until de Nysschen's vision materializes

12:01 am U.S. ET | May 10, 2015

Cadillac dealers are caught between the short-term pain of lackluster sales and brand chief Johan de Nysschen's vision of a brighter future....
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Cadillac prices CTS-V about $10K below rivals

3:35 pm U.S. ET | April 29, 2015

Cadillac said today that its track-ready 2016 CTS-V sedan will start at $83,995 when it goes on sale in late summer....
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GM'S WHIZ KID

In short order, Dan Ammann has soared to GM's top operations jobs

12:01 am U.S. ET | April 20, 2015

After a surprise career change and startling ascension, Dan Ammann now oversees General Motors' operations around the world. The 43-year-old president is responsible for two tasks seen as key to the company's success: revitalizing Chevrolet and Cadillac, while unifying how the company's historically fractured regional businesses make and sell vehicles....
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Cadillac CT6 to offer plug-in hybrid electric technology

3:28 pm U.S. ET | April 19, 2015

Cadillac will add an available plug-in hybrid electric propulsion system to its upcoming range-topping CT6 sedan. The new PHEV system is expected to more than double the fuel economy of the conventional powertrain offerings....
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KRISHNAN ANANTHARAMAN

BLOG: Cadillac's challenge is to be incomparable. Escalade is.

12:34 pm U.S. ET | April 1, 2015

Cadillac has something very special in its stable. But it's not the CT6....
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Cadillac mulls lower-priced, entry-level vehicle, de Nysschen says

4:57 pm U.S. ET | March 31, 2015

Cadillac is considering a lower priced, entry-level luxury vehicle, one of several holes it's working to fill, but doesn't want to create a lineup as large as many German automakers, the brand's chief, Johan de Nysschen, said today....
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Caddy previews top-down strategy

12:01 am U.S. ET | March 30, 2015

Here's a question that will hang over Cadillac's unveiling of the CT6 sedan in New York this week: Why is a brand so badly in need of a sales boost fixated on all that low-volume sheet metal?...
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LETTER TO THE EDITOR

Cadillac needs to change its tone

12:01 am U.S. ET | March 30, 2015

In reference to Richard Truett's observations about Cadillac, I am dismayed by the humble (defeatist) tone in the latest marketing effort ("De Nysschen, 'Dare' I say, needs a better plan to reconstruct Cadillac's image," March 2). It's a far cry from the old "Standard of the World" posture....
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Cadillac Europe will be run by former BMW executive

March 15, 2015 06:01 CET

GM has appointed veteran BMW executive Andreas Schaaf as its new Cadillac chief in Europe. Schaaf replaces Thomas Sedran, a former interim CEO at Opel, who is leaving the automaker....
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RICHARD TRUETT

BLOG: A test drive converts a Cadillac skeptic

11:30 am U.S. ET | March 10, 2015

There’s one last item to address before we close the book on my recent column about GM's latest efforts to reposition Cadillac....
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Caddy works on twin-turbo, V-8-powered CT6

12:01 am U.S. ET | March 2, 2015

The Cadillac CT6 sedan eventually will get a performance model with a twin-turbocharged V-8 engine. Brand boss Johan de Nysschen said last week that the CT6's lightweight structure will allow for "a very wide mix of engines, starting with a 2-liter turbo, up to, eventually, a high-performance advanced V-8 turbo," which presumably would wear a V-series badge....
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RICHARD TRUETT

De Nysschen, 'Dare' I say, needs a better plan to reconstruct Cadillac's image

12:01 am U.S. ET | March 2, 2015

It seems nothing gets people chattering these days like Cadillac, a brand in transition. So when reporter Richard Truett took to autonews.com last week with an "open letter" to Cadillac boss Johan de Nysschen, reactions poured in. Here is Truett's column and excerpts from three emails that arrived in his inbox....
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RICHARD TRUETT

BLOG: De Nysschen, 'Dare' I say, needs a better plan to rebuild Caddy's image

12:01 am U.S. ET | Feb. 24, 2015

An open letter to Cadillac boss Johan de Nysschen: Fixing Cadillac will be the biggest challenge of your career, a far larger task, even, than breathing new life into Audi. My brother is a perfect example why....
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OMARI GARDNER

BLOG: A no-holds-barred online Q&A with Cadillac boss Johan de Nysschen

3:46 pm U.S. ET | Feb. 23, 2015

Jalopnik beckoned its readers this afternoon to “Ask Cadillac President de Nysschen anything.” They were more than happy to oblige....
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RED CARPET NIGHT

Cadillac's new branding effort debuts at the Oscars; CT6 gets sneak peek

7:00 pm U.S. ET | Feb. 22, 2015

The commercials that Cadillac teed up for the Oscars broadcast Sunday night could be seen as simply the first step in what brand boss Johan de Nysschen has described as a "journey" to luxury prominence. Or maybe it's the crushing of the first batch of grapes -- de Nysschen has also likened Cadillac's comeback to "crafting a fine wine."...
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GUEST BLOG

BLOG: Cadillac has a new brand strategy involving subtlety and fashion

2:05 pm U.S. ET | Feb. 20, 2015

Bet you never thought you'd utter the words "Anna Wintour" and "Cadillac" in the same breath. Well, think again....
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Cadillac boss to introduce 'boutique' store concept to 700 dealers

9:37 am U.S. ET | Jan. 22, 2015

Cadillac plans to ask about 700 of its dealerships to invest in small "boutique" stores that would offer "high technology showrooms" and a higher level of service than they offer today. Cadillac President Johan de Nysschen outlined the plan in an appearance at the Washington, DC, auto show today and will do so again at the National Automobile Dealers Association convention in San Francisco this weekend....
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Caddy's focus: Plug lineup holes

12:01 am U.S. ET | Jan. 19, 2015

Cadillac President Johan de Nysschen has had about five months since taking over the brand to assess the gaps in his vehicle lineup. He has found a lot of them....
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