Bob Carter

Toyota's Carter still bullish on 'healthy' U.S. market
Aug. 2, 2017Contrary to what he has been reading in the press, Toyota's Bob Carter believes the U.S. auto market is doing just fine.

Bob Carter and the car that's now a couch
May 22, 2017In his youth, Toyota executive Bob Carter would visit the short tracks of western Pennsylvania on Saturday nights with his brother, soaking up the local racing culture.
Toyota's Carter: As U.S. peaks, spiffs 'higher than we've ever experienced'
April 12, 2017The U.S. auto market has peaked and will shrink this year, with manufacturers using unprecedented incentives to support passenger cars through slumping demand, Toyota's U.S. sales chief said.