Thomas J. Doll
Subaru jumps 11%, sets monthly recordAug. 3, 2015
Will fast-growing Subaru decide to stay small?June 8, 2015
Since 2011, Subaru's global sales have surged 45 percent to 913,100 vehicles, a pace bested only by a few burgeoning Chinese brands and FCA. And Subaru has done all this while cranking out the best profit margin in the industry, but the company couldn't be less suited to handle a sales surge. With manufacturing capacity maxed out, Subaru must decide what kind of company it wants to be.