Mark LaNeve

Ford names Mark LaNeve head of U.S. marketing, sales and service

10:18 am U.S. ET | Jan. 7, 2015
Ford today said Mark LaNeve, a former top sales executive at General Motors, will take over as its new head of US sales, marketing and service as of Feb. 1. LaNeve, 55, replaces John Felice, who was the company's US sales chief for only 15 months. Ford said Felice, 53, “has elected to retire” after a 30-year career at the automaker....
Read More »

 

The digital evolution of Team Detroit

12:01 am U.S. ET | Feb. 10, 2014
Ever since Ford put Fiesta subcompacts in the hands of 100 social media savvy young people in its 2009 Fiesta Movement campaign, the automaker's marketing has been synonymous with digital experimentation....
Read More »

 

Latest digital edition
Digital Edition Archive
Table of Contents
 Automotive News
News by Brand