Dealer makes waiting customers stewMon, 20, Mar 2017
Audi's equal-pay spot helps brand top automakers in February Twitter engagementMon, 13, Mar 2017
Cardinale Group tracks social media marketingMon, 13, Mar 2017
Doctored car photos become click-baitMon, 06, Mar 2017
Chevrolet pits man against machine in tech-heavy Camaro filmWed, 01, Mar 2017
To commemorate the 50th anniversary of the Camaro, Chevrolet is releasing an augmented-reality film born of its partnership with video game developer Epic Games and The Mill, a virtual reality studio.
Cadillac takes on 'divided nation' in Oscars adFri, 24, Feb 2017
Add Cadillac to the list of advertisers using an ad in an attempt to bridge political divides. In a TV spot that will run during Sunday's Oscars, the GM unit seeks to dispel the notion that America is a nation divided.
Go with the flow of changing retailMon, 20, Feb 2017
Kunes lets its people promote themselvesMon, 13, Feb 2017
Buick Super Bowl ad criticized for featuring vehicles not made in U.S.Mon, 06, Feb 2017
NADA to highlight good deeds on social mediaMon, 06, Feb 2017
A new NADA social media initiative will highlight the positive influences auto dealerships have in communities nationwide, new NADA Chairman Mark Scarpelli said during his introductory remarks at the convention.
F-150 Raptor, rally driver Ken Block drive Ford Twitter engagementThu, 19, Jan 2017
After a bit of back-and-forth between the Ford F-150 and Chevrolet Silverado, in December, the F-150 reclaimed its spot as the winner of the Twitter engagement race among pickups in December, according to ListenFirst Media.
How Toyota used artificial intelligence for RAV4 campaignThu, 19, Jan 2017
IBM's Watson has struck again. The machine learning program, which has emerged as a popular tool for agencies and marketers, is powering a new highly targeted digital campaign for Toyota that uses an algorithm to generate ad scripts.