Incentive Program

Spain will extend scrappage program to lift car sales

Nov. 5, 2014 13:59 CET
Spain will extend a subsidy program for the acquisition of new cars to the end of the year. The country has been hit hard by a near six year economic downturn but scrappage subsidies have helped to lift car sales....
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LINDSAY CHAPPELL

Incentives prop up sedan-heavy strategies

12:01 am U.S. ET | Sept. 13, 2014
Take a look at who's been increasing incentives lately and you will see a larger trend in vehicle strategy for the United States....
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Honda offers dealers cash if December sales top 2012 levels

4:18 pm U.S. ET | Dec. 5, 2013
American Honda wants its dealers' sales this month to top December 2012 levels, and is offering cash to make sure that happens. The automaker is running an aggressive incentive program that will pay its United States dealers $3,000 for every vehicle they sell above their December 2012 sales total. The program runs until January 2, a company spokeswoman said, confirming a bulletin sent to dealers earlier this week....
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JAMIE LaREAU

For a higher SAAR, sweeten the deals, analyst says

12:05 pm U.S. ET | Nov. 26, 2013
Dealers need sweeter deals to offer car shoppers. That's if the industry wants dramatic sales gains for the near future, said an analyst....
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Special Report
How 3 dealerships are connecting with tech-savvy shoppers

How 3 dealerships are connecting with tech-savvy shoppers

Three dealers have found ways to forge bonds with car shoppers who are short on time and long on Web smarts. A Honda store has mobilized a young sales team hired from Starbucks and Best Buy. Mon., November 17
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