Enterprise acquires Chicago's nonprofit I-Go car-sharing service 5:10 pm U.S. ET | May 28, 2013  Enterprise Holdings, the parent of Enterprise Rent-A-Car, Alamo and National, has acquired Chicago-based nonprofit car-sharing service I-Go, the companies announced Tuesday.... Read More »
Zipcar taps ad agency Campbell Ewald, hires new CMO 2:01 pm U.S. ET | Feb. 22, 2013  Hourly car rental firm Zipcar, in the process of getting a new parent company, has selected Interpublic Group's Campbell Ewald, the former longtime Chevy ad agency, as its new global creative and brand strategy agency, the company said in a statement.... Read More »
BMW pursues Daimler in making car-sharing operations profitableJan. 26, 2013 06:15 CET  BMW plans to earn the first profit in 2013 from a two-year-old venture that rents cars by the minute. The automaker hopes to overtake Daimler with a push to woo urban consumers who are looking for an alternative to owning a vehicle.... Read More »
Avis Budget, Zipcar to share cars 12:01 am U.S. ET | Jan. 7, 2013  Avis Budget Group Inc.'s proposed purchase of Zipcar Inc., a car-sharing company, will enable the combined company to meet swings in customer demand with fewer vehicles, the top executive at Avis Budget said. The result could be annual savings of $50 million to $70 million.... Read More »
Avis Budget acquires car-sharing service Zipcar for $491 million 7:34 am U.S. ET | Jan. 2, 2013  Avis Budget Group agreed to buy U.S. car-sharing company Zipcar for $491 million, targeting consumers looking for an alternative to owning their own auto.... Read More »
Zipcar eyes loyalty program for frequent customers 10:19 am U.S. ET | Sept. 27, 2012  Zipcar, the company that rents cars by the hour or day, said it's "pretty likely" to begin offering a loyalty program that rewards frequent users. CEO Scott Griffith said that such a program may go into effect as early as next year.... Read More »
Toyota to launch short-term car-sharing service in Japan, report says 2:16 pm U.S. ET | July 24, 2012 Toyota will launch a car-sharing service through affiliated car-rental shops across Japan, the Nikkei reported today. Car-sharing services, such as Zipcar, have taken off as they let customers hire a car for an hour or less at a time. Hertz has also entered the business.... Read More »
Q&A: How data is driving Zipcar's explosive growth 11:15 am U.S. ET | July 9, 2012  Since joining Zipcar more than three and a half years ago, Chief Marketing Officer Rob Weisberg has seen the brand grow leaps and bounds. The car-sharing company is quickly expanding into new markets and offering its services to more U.S. cities and college campuses by the hour. It's also begun expanding into markets such as the U.K. and has its sights set on further overseas growth.... Read More »
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