Mercedes USA CEO: Customer service will be 'my legacy'

May 10, 2013 06:01 CET
Mercedes-Benz USA CEO Steve Cannon says customer service will be "the next major battlefield for all luxury manufacturers" and will be Cannon's main priority over the next five years.... Read More »

 

TALK FROM THE TOP: STEVE CANNON

Mercedes CEO: Customer service will be 'my legacy'

12:01 am U.S. ET | May 6, 2013
Mercedes-Benz USA CEO Steve Cannon says customer service will be "the next major battlefield for all luxury manufacturers" and will be Cannon's main priority over the next five years.... Read More »

 

Bigger C-class line to challenge BMW 3 series

12:01 am U.S. ET | April 15, 2013
Mercedes-Benz will add a convertible and diesel- and hybrid-powered sedans to its C-class lineup after the car is redesigned next year.... Read More »

 

Mercedes tops BMW in 2012 U.S. registrations, Polk says

Feb. 21, 2013 00:34 CET
Mercedes-Benz had more U.S. new-vehicle registrations than BMW in 2012, giving the German automakers one more point of disagreement over which is the leading seller of luxury vehicles.... Read More »

 

Mercedes tops BMW in 2012 U.S. registrations, Polk says

6:34 pm U.S. ET | Feb. 20, 2013
Daimler AG's Mercedes-Benz had more U.S. new-vehicle registrations than BMW AG's BMW in 2012, giving the German automakers one more point of disagreement over which is the leading seller of luxury vehicles.... Read More »

 

M-B touts cultural change

6:16 pm U.S. ET | Feb. 8, 2013
Steve Cannon, CEO of Mercedes-Benz USA, said that automakers must improve their customer satisfaction if they are to survive in a crowded industry and that the effort must involve dealership employees.... Read More »

 

Mercedes exec touts cultural change in U.S.

5:27 pm U.S. ET | Feb. 8, 2013
Steve Cannon, CEO of Mercedes-Benz USA, said automakers must improve their customer satisfaction if they are to survive in a crowded industry, and that the effort must involve dealership employees. Cannon, 51, today said improved quality by all automakers means that consumers' purchasing decisions will be driven by the quality of the interactions between customers and dealerships.... Read More »

 

Germans A-OK in the USA

Feb. 6, 2013 06:01 CET
German automakers expect to partially offset Europe's sales slump with another year of double-digit volume gains in the hot U.S. market. “We expect to grow by about 10 percent this year,” Mercedes-Benz USA CEO Steve Cannon told Automotive News Europe... Read More »

 

Is social media spoiling the Super Bowl ad surprise?

12:01 am U.S. ET | Jan. 27, 2013
Many advertisers in the Big Game are already teasing and revealing details of their Super Bowl ads as a means to generate buzz through digital and social media. But while this new era of ads is generating loads of digital and social awareness for automakers and other advertisers, experts say they are also removing a lot of the shock and amazement that were once a big part of the viewing experience.... Read More »

 

AUTOMOTIVE NEWS WORLD CONGRESS

Mercedes' Cannon: Customer service is our top priority

12:01 am U.S. ET | Jan. 21, 2013
For years, Mercedes-Benz USA pushed sales relentlessly to meet ever increasing goals set by its parent company in Stuttgart. But now there's a new U.S. boss. Since becoming CEO a year ago, Steve Cannon, 51, has made improving customer service the top priority at Mercedes-Benz USA.... Read More »

 

2013 AUTOMOTIVE NEWS WORLD CONGRESS

Mercedes-Benz addresses its culture in bid to improve buyers' experience

6:02 pm U.S. ET | Jan. 16, 2013
Thank or blame the digital world and social media, but there's no hiding a bad dealership experience today. Marketers used to believe people shared good experiences with three others and bad ones with 10 other people, Steve Cannon, 51, CEO of Mercedes-Benz USA, told the Automotive News World Congress.... Read More »

 

Mercedes 'on a roll' in U.S., Cannon says

10:39 am U.S. ET | Jan. 9, 2013
German luxury carmaker Mercedes-Benz expects to sell a record number of vehicles this year in the United States, a crucial growth market now that demand for the brand in China has tailed off sharply. A rejuvenated model range led by the next-generation S-class flagship sedan and the new CLA compact four-door coupe, both of which debut around September, should lift volumes to an all time high in 2013, according to a Mercedes executive.... Read More »

 

M-B stores to get cash for top CSI ranking

12:01 am U.S. ET | Oct. 29, 2012
Mercedes-Benz USA will spend $50 million annually to reward dealers who achieve the highest scores in a new customer satisfaction survey, said CEO Steve Cannon.... Read More »

 

FINAL ASSEMBLY

Mercedes will build stretched S for super-spiffy

12:01 am U.S. ET | Oct. 29, 2012
Even though Maybach, the old German superluxury brand Mercedes-Benz revived a decade ago to compete with Rolls-Royce and Bentley, has bitten the dust, Mercedes isn't giving up on superluxury. It's planning an ultrasumptuous long-wheelbase version of the S-class range that will be redesigned next year.... Read More »

 

Mercedes expands U.S. luxury sales lead over BMW

Oct. 3, 2012 06:01 CET
Sales of Mercedes-Benz cars rose 7 percent in the United States last month, helping the premium German marque to extend its nine-month lead over rival BMW brand to 5,221 deliveries.... Read More »

 

BMW bets awd 3-series sedan will help top Mercedes in U.S.

Sept. 17, 2012 06:19 CET
BMW is betting a new all-wheel drive variant of its 3-series sedan will it help catch a resurgent Mercedes that has outsold BMW all year long in the U.S. market.... Read More »

 

BMW bets awd 3-series sedan will help top Mercedes in U.S.

12:19 am U.S. ET | Sept. 17, 2012
BMW is betting a new all-wheel drive variant of its 3-series sedan will it help catch a resurgent Mercedes that has outsold BMW all year long in the U.S. market.... Read More »

 

Cannon seeks better vibe for M-B customers

12:01 am U.S. ET | Aug. 6, 2012
Improving customer experience at dealerships is a top priority for the new management team at Mercedes-Benz USA as it prepares for an onslaught of new models and considers adding an assembly plant in North America.... Read More »