Media

BRADFORD WERNLE

Gobsmacked by Nick Scheele's kindness

5:34 pm U.S. ET | July 21, 2014
I'll never forget the day Nick Scheele helped me clean the fresh paint off my suit....
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Mulally joins Google board

4:16 pm U.S. ET | July 15, 2014
Former Ford CEO Alan Mulally has joined the board of directors of Google as the technology giant ramps up development of autonomous light vehicles....
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Chevy ad launched for sponsorship deal with Manchester United

2:24 pm U.S. ET | July 7, 2014
General Motors turned one of the most hotly debated sports sponsorship deals of recent years into an advertising reality today by launching a video that celebrates the Chevrolet's "Bowtie" logo succeeding AON as Manchester United's match-shirt sponsor....
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EDITORIAL

Reducing driver distraction with a carrot, not a stick

12:01 am U.S. ET | July 7, 2014
Google's Android Auto and Apple's CarPlay disable the screen of the hand-held device while it's connected....
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Infiniti hires Porsche official as first corporate communications director

2:49 pm U.S. ET | July 3, 2014
Infiniti Americas said it hired Nick Twork as director of corporate communications, a newly created position at the company, effective July 21. Twork, 34, comes to Infiniti from Porsche Cars North America, where he was the manager of product communications....
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Jerry Seinfeld pens another batch of Web ads for Acura

11:59 am U.S. ET | July 1, 2014
For the second season in a row, Jerry Seinfeld has taken a stab at writing Acura ads that will appear before and after episodes of "Comedians in Cars Getting Coffee."...
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Google puts phones on lockdown

12:01 am U.S. ET | June 30, 2014
Governments have mainly tried to fight distracted driving with laws banning handset use or texting in the car -- laws that are widely flouted. Google and its partners from the auto industry are taking an approach that's more carrot than stick....
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Part of Corvette-swallowing sinkhole will be preserved, museum says

2:30 pm U.S. ET | June 27, 2014
The National Corvette Museum will preserve a piece of the 60-foot-wide hole that opened underneath the museum and sunk eight of its historical models in February, the museum’s board of directors decided....
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VINCE BOND JR.

Inside the Camaro's transformation for latest 'Transformers' film

4:09 pm U.S. ET | June 26, 2014
The reimagined Camaro in the latest Transformers film features a slew of design alterations unique to the movie. Chevy Camaro enthusiasts hitting theaters for Transformers: Age of Extinction this weekend should have a field day identifying changes amid the over-the-top explosions as Bumblebee fights alongside Optimus Prime and the rest of the Autobots....
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JAMIE LaREAU

GM's Mary Barra is a woman. Get over it

4:15 pm U.S. ET | June 26, 2014
I learned some shocking news this morning watching “Today” with Matt Lauer. General Motors CEO Mary Barra is a woman....
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Barra says more recalls possible as automaker reviews data

8:53 am U.S. ET | June 26, 2014
General Motors CEO Mary Barra said more recalls remain possible as the automaker continues to grapple with a series of safety problems that have prompted the recall of 20 million cars....
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GM's Barra says further recalls are possible

June 26, 2014 14:53 CET
General Motors CEO Mary Barra said further vehicle recalls remain a possibility as GM continues to deal with a number of safety issues that have led to the recall of 20 million cars....
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Google reveals Android interface for autos

3:19 pm U.S. ET | June 25, 2014
Claiming commitments from most of the world's most popular car brands, Google Inc. today revealed Android Auto, an in-car control system for smartphones that will compete with Apple Inc.'s new CarPlay interface....
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Hyundai Sonata to have Apple, Google phone tech by year-end

10:54 am U.S. ET | June 25, 2014
Hyundai will offer in-car smartphone operating systems from Apple and Google on the 2015 Sonata mid-sized sedan by year end -- making it the first nonluxury vehicle in the United States to offer the systems....
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No apologies from Cadillac CMO

7:00 am U.S. ET | June 23, 2014
Uwe Ellinghau is unapologetic about pushing four-wheeled symbols of affluence. And the former BMW marketing executive is about to deliver a wake-up call to American sports executives by undertaking a line-by-line assessment of every nickel Cadillac spends on sports marketing. He is charged with creating a consistent brand strategy for Cadillac around the world -- rather than the localized efforts that have produced mixed results...
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Google is ready to challenge Apple's CarPlay

12:01 am U.S. ET | June 23, 2014
Apple and Google operating systems run on 95 percent of the smartphones sold around the world. Now the two giants are about to go head to head in the automobile....
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Bumblebee Camaro shows off GM's design muscle in 'Transformers' flick

3:54 pm U.S. ET | June 20, 2014
GM's Chevrolet Camaro will again transform into the gutsy black and yellow Autobot hero named Bumblebee in the latest Transformers film, which hits theaters June 27....
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Google to reveal operating system that will rival Apple CarPlay

11:48 am U.S. ET | June 16, 2014
Google will unveil its first in-car operating system at its annual software developer conference this month, intensifying its race with Apple to become the leader in dashboard computing....
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Dutch plan for self-driving trucks could boost introduction of driverless cars

June 16, 2014 17:40 CET
A plan to allow self-driving trucks to deliver goods in the Netherlands could accelerate the introduction of driverless cars onto public roads....
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Detroit's Casey Kasem lent voice to Chevy, Ford commercials

12:14 pm U.S. ET | June 16, 2014
Casey Kasem, the Detroit-born disc jockey who hosted the popular radio show “American Top 40” and died on Sunday, lent his voice to American classics -- rock 'n' roll, cartoons and cars. Kasem, 82, died of sepsis and was suffering from Lewy body dementia. The Wayne State University graduate did voice-over in commercials for Chevrolet and Ford in the 1970s and 1980s....
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Bentley crossover uncovered

12:01 am U.S. ET | June 16, 2014
This lightly disguised prototype previews the Bentley crossover due in 2016....
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Continental: Automated driving requires many partners

12:01 am U.S. ET | June 16, 2014
Helmut Matschi, head of interiors at Continental AG, says automated driving will emerge gradually in the next decade....
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VW, boxed out of World Cup on TV, finds way to target fans in U.S.

12:17 pm U.S. ET | June 13, 2014
Volkswagen of America, seeking to get a marketing bump in the United States from the 2014 FIFA World Cup in Brazil, is rolling out its ambush marketing plans for the Golf GTI against the games' official auto partner, Hyundai Motor America....
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Nissan uses World Cup to embrace Hispanic customers

4:02 pm U.S. ET | June 12, 2014
Nissan North America kicked off a Spanish-language ad campaign today to capitalize on twin opportunities: global mania for the World Cup soccer championship, and Nissan's own popularity among Hispanic consumers in the United States. The ads will run on TV and social media, featuring high-energy Hispanic soccer fans playing soccer, watching the World Cup games and driving Nissans....
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Honda sets stage for big push into music-driven marketing

3:00 pm U.S. ET | June 11, 2014
Honda is launching a major music-focused marketing effort to attract younger buyers who increasingly consume media online and on demand. At the heart of the initiative is a new music channel on YouTube.com, called the Honda Stage, where Honda will publish hundreds of videos of live music performances from a variety of artists....
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Special Report
Fewer bosses, Disney savvy, $2 idea lift stores

Fewer bosses, Disney savvy, $2 idea lift stores

A Chrysler Group dealership chain is stripping away layers of management to sell cars faster. A Chevrolet-Cadillac store is enchanting customers through Disney training. Mon., July 21
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