Media

Next-gen Chevy Cruze gets a more sculpted look

12:01 am U.S. ET | May 11, 2015

The next-generation Chevrolet Cruze will get a more sculpted, sweptback appearance, based on recent spy shots....
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Ads in Spanish can open dealerships' doors

12:01 am U.S. ET | May 11, 2015

With Latinos now buying nearly one in every five new vehicles sold in the United States, dealerships that refuse to cater to that population are missing a big opportunity, say dealers and marketing vendors. With Latinos now buying nearly one in every five new vehicles sold in the United States, dealerships that refuse to cater to that population are missing a big opportunity, say dealers and marketing vendors....
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Q&A: JUSTIN BRUN

E-commerce director: Run to mobile, away from herd

12:01 am U.S. ET | May 11, 2015

Justin Brun co-founder of Dynamic Beacon, a digital agency for auto dealerships, says many dealerships still lack satisfying experiences for shoppers who use smartphones. And many dealership websites aren't Google friendly....
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Pre-roll video ads build traffic for 2 Phoenix Chevy stores

12:01 am U.S. ET | May 11, 2015

A Phoenix Chevy dealer is finding car buyers using an ad strategy largely untapped by car dealers - video pre-roll, the videos that run before an the video that views click on....
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Marchionne says he met with Tesla, Apple CEOs

May 10, 2015 11:36 CET

Fiat Chrysler CEO Sergio Marchionne said he had visited the heads of Tesla and Apple during a trip to California. Apple is said to be considering a move into the auto sector with an electric self-driving car....
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Freshened GM full-size pickups

9:24 am U.S. ET | May 5, 2015

Recent spy photos signal that General Motors is freshening its Chevrolet Silverado and GMC Sierra full-size, light-duty pickups, which have been panned for bland exterior styling....
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Ram debuts 2 new ads during Kentucky Derby

3:57 pm U.S. ET | May 1, 2015

Ram debuted two TV ads that highlight female leaders and breaking away from the pack during the Kentucky Derby Saturday....
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ANE's May e-magazine goes live Monday

May 1, 2015 06:01 CET

The latest issue of the Automotive News Europe monthly e-magazine goes live on Monday, May 4. This month's edition looks at what European automakers plan to do to keep winning in China despite the normalization of the market's growth....
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DAVE GUILFORD

BLOG: Which approach to autonomous driving will win?

3:57 pm U.S. ET | April 29, 2015

When it comes to autonomous driving technology, the basic question boils down to whether to go all in or install it in limited doses....
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Renault taps Hollywood star to promote new Espace

April 29, 2015 06:01 CET

Renault is tapping a Hollywood star appeal to boost sales of its new Espace minivan. Actor Kevin Spacey appears in Renault's Europewide marketing campaign for the Espace. The Espace launches the renewal of the automaker's upper range where the brand trails rivals such as Volkswagen, Ford and Opel....
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Google prods stores to ease mobile shopping

12:01 am U.S. ET | April 27, 2015

Google nudged dealerships last week to make their websites friendly to users of smartphones and other mobile gadgets. The giant search engine, a key cog in most dealerships' marketing strategies, changed its search formula or algorithm....
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Futurist sees self-driving cars as a given

12:01 am U.S. ET | April 27, 2015

Self-driving cars aren't just possible. They're inevitable, says Ray Kurzweil, the inventor and futurist who's now director of engineering for Google....
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Google's 'Mobilegeddon' forces dealerships to get mobile-friendly

3:54 pm U.S. ET | April 22, 2015

If consumer preferences haven't already prompted auto dealerships to operate mobile-friendly websites and digital marketing tools, Google is giving them an extra nudge....
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VINCE BOND JR.

BLOG: Toyota's message to critics who, um, pooh-pooh fuel cells

3:40 pm U.S. ET | April 22, 2015

Tongue planted firmly in cheek, Toyota launched a new campaign today showing how cow pies are a viable source of renewable energy....
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Google exec sees self-driving cars as inevitable

4:05 pm U.S. ET | April 21, 2015

Ray Kurzweil, inventor, futurist and Google's director of engineering, opened the SAE World Congress here by pointing out that predicting the future is easy -- and saying self-driving cars are inevitable....
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Musk nearly sold Tesla to Google in 2013, new book says

11:33 am U.S. ET | April 20, 2015

A book titled Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future says Musk had a deal with Google's Larry Page to sell Tesla to the technology giant before the electric-car maker saw a turnaround in its fortunes....
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De Niro starts the engines on Ferrari film

12:01 am U.S. ET | April 20, 2015

Fans of Enzo Ferrari have waited a long time for a biopic of the great man. Now it appears they'll get their wish -- with Robert De Niro in the lead role....
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Google's top visionary to address engineers

12:01 am U.S. ET | April 20, 2015

Consider it a speech from the future. Ray Kurzweil, Google's director of engineering and renowned inventor, author and futurist, will be the keynote speaker at SAE International's World Congress in Detroit....
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Freshened Fusion

12:01 am U.S. ET | April 20, 2015

The Ford Fusion, due for a freshening next year as a 2017 model, gets a restyled rear end, as shown in this spy photo....
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BMW Group, inspired by Google Glass, tests experimental driving goggles

12:00 pm U.S. ET | April 19, 2015

BMW Group, which thinks computerized headsets such as Google Glass could be the next big thing, has unveiled a prototype of goggles that turn the world into a digital display, making it easier to follow navigation directions and park in a BMW or Mini....
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Honda teams up with NBC, SNL for digital video series

12:22 pm U.S. ET | April 14, 2015

The 2015 Honda CR-V and 2016 HR-V crossovers serve as the backdrops for off-the-cuff comedy with Saturday Night Live cast members in the “Saturday Night Line” original digital video series....
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VW shows off GTI Supersport concept for video game

3:13 pm U.S. ET | April 14, 2015

Volkswagen has unveiled a second high-performance concept for “Gran Turismo 6” on the Playstation 3 game system. The Volkswagen GTI Supersport Vision Gran Turismo was released today. The “classic Golf design is instantly recognizable” within the concept, according to the game....
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Kia Sorento campaign targets the adventurous

11:56 am U.S. ET | April 13, 2015

Kia is positioning the 2016 Sorento at drivers with adventurous mindsets in a new online series that launched last week on the Yahoo Screen streaming service....
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VINCE BOND JR.

BLOG: Mercedes scores, too, as Duke tops Wisconsin

12:01 am U.S. ET | April 8, 2015

Mercedes experienced the largest lift in purchase likelihood from its advertising during the NCAA Men's Division I Basketball National Championship, but its competitors saw gains as well, according to Extreme Reach, a company that measures the effectiveness of ad campaigns....
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AUTOMOTIVE NEWS EUROPE E-MAGAZINE

Check out the ANE e-magazine for April

April 6, 2015 06:01 CET

The latest issue of the Automotive News Europe monthly e-magazine is ready for you to view. This month's edition looks at how PSA CEO Carlos Tavares made France's largest automaker operationally profitable again after three years of huge losses....
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