Launch

Ford redesigns Camaro-chasing Mustang to woo global buyers

7:20 am U.S. ET | Dec. 4, 2013
Almost 50 years after Ford's first Mustang introduced Americans to the fast and affordable pony car, the automaker is counting on a new design it unveils on four continents tomorrow to spur global sales....
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Images of new Mustang circulate on Web

6:17 pm U.S. ET | Dec. 3, 2013
Ahead of Thursday's global introduction of the redesigned 2015 Ford Mustang, a magazine story with details on the new car circulated on the Internet....
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New Mustang will premiere in 5 time zones

11:47 am U.S. ET | Nov. 27, 2013
The next Ford Mustang will have its world premiere on "Good Morning America" Thursday, Dec. 5 -- while saying "Good afternoon, Spain" and "Good evening, China" at the same time....
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2013 L.A. Auto Show

When the Mustang goes global, marketing boss Farley will be in ...

12:01 am U.S. ET | Nov. 25, 2013
To make the point that it has global aspirations for the Mustang, Ford announced last week that the redesigned version marking the car's 50th anniversary will be introduced Dec. 5 in six cities around the globe: New York, Dearborn, Los Angeles, Barcelona, Shanghai and Sydney....
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RICHARD TRUETT

What new Ford product would sell overseas? Not the Mustang

11:19 am U.S. ET | Nov. 21, 2013
For the second time in its 50-year run, the Mustang will be exported. When the new model arrives late next year, Ford plans to market the iconic American sports coupe globally. This is the wrong move. And I predict the iconic pony car will flop....
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Hyundai will launch Genesis sedan in Europe

Oct. 25, 2013 10:52 CET
Hyundai will launch its new Genesis large sedan in Europe where it is trying to shed its image as a value-for-money brand....
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Defying Dad, by building on his legacy

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