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Amid the flurry to showcase future electric vehicle offerings at the Detroit auto show, one booth stands alone: Saudi Arabian Oil Co., otherwise known as Aramco.
A few months after Saudi Arabia granted women the right to drive, the kingdom's first women-only showroom has opened in Jeddah.
Can Tesla cure Puerto Rico's power woes?; UAW seeks to keep Ford jobs amid EV push; Toyota charge dismissed; Aston considers Formula E; Automakers marketing to Saudi women.
Car companies haven’t wasted any time courting the 9 million potential customers unlocked when Saudi Arabia lifted its ban on women drivers.
Ford Motor Co. celebrated Saudi Arabia's decision to allow women to drive with an eye-catching ad on Twitter.
Saudi women drivers: Potential gold mine?; Report: Rivals to outproduce Detroit in N.A.; Audi goes global on EVs; Delphi unit now 'Aptiv'; Pence to visit Axle; Flying taxi demo.
Lyft to deploy Ford's self-driving cars; Ford expands parental leave; Progress in CAMI talks; Corvette ZR1 convertible spied; Saudi women win right to drive; Planting cash in EVs.
Saudi Arabia has issued an order allowing women to drive, a royal opportunity for global automakers. On the flip side, ride-hailing services such as Uber could experience a drop in demand.
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