Lynk & CO boss says simplicity is key to brand's successWed, 21, Jun 2017
Lynk & CO picks San Francisco as U.S. beachheadWed, 19, Apr 2017
Lynk & CO promises lifetime warranties, free connectivity as sedan concept debutsMon, 17, Apr 2017
Lynk & CO aims to fix broken dealer modelMon, 06, Feb 2017
Young buyers prefer Lynk & CO's direct-sales model, dealers toldFri, 27, Jan 2017
Alain Visser, senior vice president at Geely's new Lynk & CO unit, told a room full of dealers that the brand is going to offer cars direct-to-consumer through a subscription model, so drivers can replace their vehicles every two years.
Cox, Lynk execs on Retail Forum rosterMon, 09, Jan 2017
China's Lynk & CO plans to redefine car ownershipFri, 23, Dec 2016
Geely Automobile's new global marque, Lynk & CO, plans to challenge volume brands starting in 2018 by offering models designed and engineered in Sweden, built in China and sold at extremely competitive prices thanks to direct distribution. Sales and marketing chief Alain Visser discusses product and distribution strategy.