Outlander

Battery bottlenecks delay Mitsubishi plug-in hybrid launch

12:01 am U.S. ET | Dec. 29, 2013
Mitsubishi Motors Corp. has delayed the U.S. launch of its Outlander plug-in hybrid until 2015, two years after its global debut, because of bottlenecks in battery production.... Read More »

 

2013 TOKYO MOTOR SHOW

Sleek Mitsubishi XR-PHEV Concept previews next Outlander Sport

10:10 am U.S. ET | Nov. 20, 2013
Mitsubishi's edgy, heavily creased XR-PHEV plug-in hybrid concept is a preview of the next-generation Outlander Sport compact crossover, President Osamu Masuko said today.... Read More »

 

Mitsubishi exec eyes breakeven in North America

12:01 am U.S. ET | Aug. 5, 2013
Mitsubishi's loss-making North American operations may reach breakeven for the first time since 2007 as local production and favorable exchange rates erase the red ink.... Read More »

 

Mitsubishi expects Pajero Sport output to provide boost in Russia

July 6, 2013 06:01 CET
Mitsubishi expects its Russian sales to keep growing despite the market's overall decline after adding output of the Pajero Sport mid-sized SUV to its plant in Kaluga. Through May, Mitsubishi's sales were up 24 percent to 32,342 in an overall market that was down by 4 percent.... Read More »

 

NICK GIBBS

Lithium ion batteries pose transport challenges

12:01 am U.S. ET | June 21, 2013
The fragility -- and dangers -- of lithium ion batteries for electric cars came up again at the recent Automotive News Europe Congress in Paris when DHL's head of automotive logistics pointed out the difficulties of transporting them.... Read More »

 

NICK GIBBS

Batteries pose tough transport challenges

12:01 am U.S. ET | June 17, 2013
The fragility -- and dangers -- of lithium ion batteries for electric cars came up again at our recent Congress in Paris when DHL's head of automotive logistics pointed out the difficulties of transporting them.... Read More »

 

Mitsubishi ad campaign takes on 2 vital missions

12:01 am U.S. ET | June 17, 2013
Mitsubishi's new ad campaign to launch its redesigned 2014 Outlander crossover -- built around the tag line "Find your own lane" -- also will have to help the brand find a route back to relevance in the U.S. market. The campaign includes national cable TV, a return to network prime time for the first time since 2005, and the brand's largest-ever digital advertising expenditure, says Francine Harsini, director of advertising for Mitsubishi Motors North America.... Read More »

 

Mitsubishi pinpoints lithium ion battery glitch

April 24, 2013 20:43 CET
Mitsubishi has pinpointed the cause of the lithium ion battery glitch that forced it to halt production of the Outlander plug-in hybrid crossover and most i electric cars. Mitsubishi said a small number of the affected i EVs were on the road in Europe and the United States.... Read More »

 

Mitsubishi pinpoints lithium ion battery glitch

2:43 pm U.S. ET | April 24, 2013
Mitsubishi has pinpointed the cause of the lithium ion battery glitch that forced it to halt production of the Outlander plug-in hybrid crossover and most i electric cars. Mitsubishi said a small number of the affected i EVs were on the road in the United States and Europe and that drivers there had been notified not to drive them. The plug-in hybrid Outlander is sold only in Japan.... Read More »

 

Mitsubishi to revamp Japan plant; capacity cuts expected

3:40 pm U.S. ET | April 23, 2013
Mitsubishi Motors plans to unveil a restructuring plan for its flagship Mizushima assembly plant in Japan on Thursday, a spokesman said today. The restructuring may entail cutting capacity at the plant in western Japan as much as 40 percent by eliminating two of its four assembly lines, local media reports said.... Read More »

 

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