Honda

Asian automakers still reluctant to embrace aluminum

12:01 am U.S. ET | June 22, 2014
As western carmakers such as Audi and Ford embrace aluminum to save weight and boost fuel economy, their Asian rivals remain reluctant to invest in the costly retooling required that would disrupt existing manufacturing processes and supplier relationships....
Read More »

 

What's behind Hyundai-Kia quality win?

12:01 am U.S. ET | June 21, 2014
Hyundai-Kia's first-ever first-place showing in the 2014 J.D. Power Initial Quality Study is a significant milestone for a Korean manufacturer that once struggled with quality....
Read More »

 

Takata, echoing NHTSA suspicions, says moisture may be culprit in latest airbag recalls

1:55 pm U.S. ET | June 20, 2014
Takata is investigating excessive moisture as a possible cause of defective airbag inflators that have led to 5.9 million recalls globally this year and last. Today's announcement by one of the world's biggest airbag suppliers echoes the suspicions of safety regulators in the United States. On June 11, the National Highway Traffic Safety Administration said high humidity in Florida and Puerto Rico may have played a role in six incidents of ruptured frontal airbags....
Read More »

 

Acura sponsoring Tiger Woods Foundation

1:54 pm U.S. ET | June 18, 2014
American Honda's Acura division has signed a three-year agreement to support the Tiger Woods Foundation and three related golf tournaments associated with the star golfer's educational efforts....
Read More »

 

Google to reveal operating system that will rival Apple CarPlay

11:48 am U.S. ET | June 16, 2014
Google will unveil its first in-car operating system at its annual software developer conference this month, intensifying its race with Apple to become the leader in dashboard computing....
Read More »

 

Honda's Takata airbag recall could top 1 million, report says

7:25 am U.S. ET | June 16, 2014
Honda expects to recall vehicles with potentially defective airbags, a move that could expand a massive airbag recall by more than a million, according to a person with knowledge of the matter....
Read More »

 

Honda cranks up music-based marketing

12:01 am U.S. ET | June 16, 2014
The Honda Stage initiative it announced last week will channel a "significant" chunk of the automaker's marketing dollars away from TV and into an array of music-related properties in an effort to showcase its vehicles to younger audiences....
Read More »

 

Honda sets stage for big push into music-driven marketing

3:00 pm U.S. ET | June 11, 2014
Honda is launching a major music-focused marketing effort to attract younger buyers who increasingly consume media online and on demand. At the heart of the initiative is a new music channel on YouTube.com, called the Honda Stage, where Honda will publish hundreds of videos of live music performances from a variety of artists....
Read More »

 

Toyota adds 650,000 vehicles to Takata airbag recall in Japan

6:29 am U.S. ET | June 11, 2014
Japanese airbag maker Takata's quality problems deepened today after Toyota recalled 650,000 more vehicles in Japan, and the supplier cautioned further fixes may be needed. Separately, NHTSA said today it has opened a preliminary evaluation of about 1.1 million vehicles built with Takata airbag modules from model years 2002 to 2006....
Read More »

 

Ford, Honda new-product cycle should boost U.S. market share, report says

3:18 pm U.S. ET | June 9, 2014
Ford and Honda stand to capture more of the automotive market in the United States than their counterparts during the next four years as they woo buyers with new products such as Ford's aluminum-bodied F-150 pickup....
Read More »

 

Honda, Mercedes rank best for quality and value in new study

12:01 am U.S. ET | June 5, 2014
Honda and Mercedes led the way in a tally of brands ranked by new-vehicle buyers for quality and value, a study conducted by ALG found....
Read More »

 

MAY U.S. AUTO SALES

Auto sales rise 11% as ‘everything came together’

8:15 am U.S. ET | June 3, 2014
U.S. light-vehicle sales -- led by big gains at Nissan, Toyota, Chrysler and GM -- rose 11 percent to 1.6 million in May as a raft of discounts and extended holiday deals drew consumers to showrooms. The annualized pace of sales shot up to 16.8 million. That's the highest rate for the seasonally adjusted rate since July 2006 and marked the third consecutive month the SAAR has topped 16 million after a weaker-than-expected start to the year....
Read More »

 

Sales soar, gains galore as May stars

4:45 pm U.S. ET | June 3, 2014
Sometimes the stars align. The weather held, the calendar added both an extra selling day and a fifth weekend, lenders relaxed a bit, factories sweetened the pot. And May U.S. auto sales jumped 11 percent to 1.6 million units....
Read More »

 

Study ranks Hyundai as greenest in U.S.

12:01 am U.S. ET | June 2, 2014
Hyundai Motor Co., which has championed smaller engines, dethroned Honda Motor Co. as the greenest automaker in the United States, a report from the Union of Concerned Scientists said....
Read More »

 

Honda Accord Hybrid misses 47 mpg label, Consumer Reports finds

7:25 am U.S. ET | May 29, 2014
Honda's gasoline-electric Accord is the most fuel-efficient mid-size sedan in the United States yet doesn't get its window sticker average, Consumer Reports found, making it the latest hybrid to fall short in the magazine's road tests....
Read More »

 

Hyundai leapfrogs Honda to become greenest automaker in U.S., scientists say

11:34 am U.S. ET | May 27, 2014
Hyundai, which has championed smaller engines, dethroned Honda as the greenest automaker in the United States, according to a report released today by the Union of Concerned Scientists....
Read More »

 

A slow ramp-up for Honda Fit

12:01 am U.S. ET | May 26, 2014
The launch of the redesigned 2015 Honda Fit subcompact -- built in Honda's new $800 million factory in Celaya, Mexico -- is in the midst of a nearly two-month delay because of quality-control and transport glitches....
Read More »

 

Honda revamps ordering system to give dealers cars they want

12:01 am U.S. ET | May 26, 2014
Honda aims to bridge the gap between what dealers want and what the factory can build when it launches a new ordering system this week. It's the result of five years of software coding and deliberations among dealers, the factory and field staff....
Read More »

 

Chevy, Honda engines dominate at Indy

12:01 am U.S. ET | May 24, 2014
The hottest racing rivalry right now just may be Chevrolet versus Honda. In the four IndyCar series races run this season (not including Sunday’s scheduled Indianapolis 500), cars powered by Chevy and Honda engines have each won two....
Read More »

 

Acura to sponsor Seinfeld's show for 4 more seasons

7:00 am U.S. ET | May 23, 2014
Acura has signed up to sponsor comedian Jerry Seinfeld's "Comedians in Cars Getting Coffee" web series for four more seasons....
Read More »

 

Toyota remains most valuable car brand worldwide, study says

12:01 am U.S. ET | May 21, 2014
Toyota is the world's most valuable car brand once again, while Ford and GM's Chevrolet brand are making strides as consumer confidence builds in the United States, according to research released today by marketing consultant Millward Brown....
Read More »

 

Japanese collaborate on r&d for new fuel efficient engines

8:55 am U.S. ET | May 19, 2014
Japan's automakers, aiming to take the lead in fuel-efficient powertrains, have joined forces in a new consortium to develop the next generation of fuel-sipping combustion engines. Their goal: A 30 percent improvement in the fuel efficiency of traditional gasoline and diesel engines by 2020....
Read More »

 

Buick joins race to make backup cameras standard

12:01 am U.S. ET | May 19, 2014
Buick, joining other brands in getting ahead of a new U.S. regulatory requirement, said last week it will make backup cameras standard on all 2015 models....
Read More »

 

Tesla edges out Toyota as California's top auto employer

1:15 pm U.S. ET | May 16, 2014
As quietly as one of its electric cars, Tesla Motors has become the biggest auto-industry employer in California. And it is the rare company doubling down on making products in the nation's most populous state....
Read More »

 

Buick joins list of brands making backup cameras standard before U.S. deadline

4:14 pm U.S. ET | May 13, 2014
General Motors' Buick brand, following others in getting ahead of a new federal safety requirement, said today it will make backup cameras standard on all 2015 models....
Read More »

 

Rocket Fuel