Silverado

Chevy Silverado gets radical new face for 2016 model year

12:01 am U.S. ET | July 20, 2015

Chevrolet has given its freshened 2016 Silverado a new look, scrapping the dual stacked headlights that have been a fixture on Chevy's big truck since the 1980s....
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Ford dangles $10K discounts on aluminum F-150

6:34 pm U.S. ET | July 15, 2015

Ford has begun offering discounts that can exceed $10,000 on its new aluminum-bodied F-150 pickup, which has been losing sales and market share this year as the automaker works to build inventory on dealer lots....
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GM plans $1.4 billion expansion, retooling of Texas SUV plant

2:00 pm U.S. ET | July 14, 2015

General Motors plans to invest $1.4 billion in its Arlington, Texas, plant to keep pace with brisk demand for its big SUVs. GM will reconfigure the factory, including the addition of a new paint shop, new body shop and retooled assembly areas....
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Chevy Silverado styling toughened up for 2016

9:00 am U.S. ET | July 13, 2015

Chevrolet is scrapping the long-running dual stacked headlights on the freshened 2016 Silverado and giving the hot-selling pickup a mean-machine look. The 2016 model also adds a more muscular hood and a new front fascia. The changes are designed to keep the truck competitive against Ford's revamped F-150 and Fiat Chrysler's Ram 1500....
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RICHARD TRUETT

BLOG: So far, F-150's rivals are mostly sticking with steel

11:45 am U.S. ET | July 7, 2015

The big switch from steel to aluminum may not happen. So far, other than Ford, automakers have shunned complete aluminum bodies for their pickups....
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BEAR TRAP?

Chevy ad escalates pickup war, puts steel vs. aluminum issue on the table

12:01 am U.S. ET | July 6, 2015

Chevrolet is escalating the pickup wars with a social media campaign that takes a swipe at Ford's aluminum-body F-150. In an online commercial slated for possible TV play, focus group members are asked which cage they will use for refuge when a grizzly bear lumbers into the room: one made of aluminum or another made of high-strength steel....
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Chevrolet Silverado design to get more zing for '16

12:01 am U.S. ET | June 22, 2015

Chevrolet plans to freshen its light-duty Silverado pickup for the 2016 model year, an effort to spice up a design that some have criticized as dull since the truck came out two years ago....
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Pickups, crossovers propel GM to 3% gain; car sales slide again

12:30 pm U.S. ET | June 2, 2015

GM rode strong retail sales and surging demand for pickups and crossovers to a 3 percent U.S. sales gain in May, offsetting continued weakness in car deliveries. Total sales of 293,097 marked GM's strongest monthly result since August 2008. Sales to individual buyers rose 7 percent, while fleet deliveries fell 7.6 percent....
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GM unveils $1.2 billion investment plan for Indiana pickup plant

1:15 pm U.S. ET | May 26, 2015

GM will invest $1.2 billion to improve the Indiana plant where it makes full-size pickups. The investment, part of the $5.4 billion that GM said last month it will spend on its US operations over the next three years, will include a new paint shop and an expanded body shop....
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Freshened GM full-size pickups

9:24 am U.S. ET | May 5, 2015

Recent spy photos signal that General Motors is freshening its Chevrolet Silverado and GMC Sierra full-size, light-duty pickups, which have been panned for bland exterior styling....
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GM switches ad agencies for Silverado

9:11 am U.S. ET | March 26, 2015

General Motors said it has moved its Chevrolet Silverado ad account from Publicis Groupe's Leo Burnett to Interpublic's Commonwealth....
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CHICAGO AUTO SHOW

Silverado's Custom package aims lower

12:01 am U.S. ET | Feb. 16, 2015

Chevrolet has made big inroads into the lucrative market for pricey pickups since a redesigned Silverado came out 18 months ago....
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Chevy Silverado Custom priced for core buyers, offers more chrome

9:00 am U.S. ET | Feb. 12, 2015

Chevrolet, fresh off recent gains at the pricey end of the pickup market, is refocusing its aim at the everyman buyer with a more affordable, chrome-laden truck....
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Ram 1500's highway mpg rises to 29

1:38 pm U.S. ET | Jan. 13, 2015

Ram has added a bit more daylight between the hot-selling Ram 1500 EcoDiesel and Ford's redesigned lightweight F-150 in the highway fuel economy race....
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Pickup with a mere 790,000 miles on it 'still runs fine'

12:01 am U.S. ET | Jan. 12, 2015

Dealer Lynn Thompson was shocked when he saw the odometer on a 2003 Chevrolet Silverado 1500 SS pickup he took in on a trade. It read 794,845 miles....
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GM pickup production forecast bumped up by 6% for 2015

3:37 pm U.S. ET | Nov. 18, 2014

IHS Automotive raised its 2015 production forecast for General Motors' full-sized pickups by 6 percent over previous estimates -- betting that tamer gasoline prices will juice demand for GM's biggest money-maker and help blunt the threat from Ford’s new aluminum-bodied truck....
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JESSE SNYDER

BLOG: Weep not for pickup makers

12:01 am U.S. ET | Nov. 3, 2014

October looked like a happy month for big pickups with sales rising 10 percent, outperforming a strong overall U.S. market. But dig a little deeper and you’ll find pickup manufacturers who are really, really, really happy....
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Chevy, Ram pickups surge as Ford waits for F-150

12:01 am U.S. ET | Oct. 6, 2014

Chevrolet and Ram are enjoying a golden sales opportunity for full-size pickups....
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RICHARD TRUETT

BLOG: Why Toyota punted on a V-6 in the Tundra for '15

11:58 am U.S. ET | Sept. 18, 2014

It's rare when Toyota admits defeat and folds -- especially when it comes to engines and fuel economy. But that's what happened last week when Toyota introduced the 2015 Tundra pickup and revealed that the big truck would be available only with V-8 engines....
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GM gunning for more pickup wins

12:01 am U.S. ET | Sept. 15, 2014

GM's September promotion and dealer incentives are early salvos in what's likely to be a sustained offensive to capitalize on Ford's vulnerability as it negotiates the complicated changeover to its aluminum-body 2015 F-150....
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