Nissan seeks sequel to 'Rogue One' campaignSat, 21, Jan 2017
Penske ends no-haggle pilotSat, 21, Jan 2017
Maryland dealership retools its approach to pricingThu, 19, Jan 2017
Koons of Silver Spring has launched Total Confidence Pricing, which includes a 30-day guarantee on the price buyers paid for a new vehicle. The marketing campaign reflect how dealerships, as well as automakers, are trying to boost sales through creative marketing, rather than simply larger incentives.
Lexus execs see holes in the lineupMon, 16, Jan 2017
Lexus sees possibilities for expanding its lineup. Among them, a subcompact crossover, a three-row crossover, a broader range of F-badged performance cars and even possibly a Tesla-fighting all-electric entry.
How Toyota used artificial intelligence for RAV4 campaignThu, 19, Jan 2017
IBM's Watson has struck again. The machine learning program, which has emerged as a popular tool for agencies and marketers, is powering a new highly targeted digital campaign for Toyota that uses an algorithm to generate ad scripts.
Tesla to build motors, gearboxes in GigafactoryWed, 18, Jan 2017
Hyundai will shoot its Super Bowl ad live during the gameWed, 18, Jan 2017
Honda's Mendel criticizes ultralong loansMon, 16, Jan 2017
J.D. Power launches residual-value productWed, 18, Jan 2017
VW delays bid to boost Audi's China sales with SAIC dealWed, 18, Jan 2017
VW Group says it will not produce or sell any Audi cars with SAIC in China until at least 2018, seeking first to strengthen ties with existing Audi partner FAW. A partnership with SAIC, China's largest automaker, could boost Audi's slowing sales as rival Mercedes makes ground in the market.
5 automakers form hydrogen alliance with energy, transport giantsWed, 18, Jan 2017
Toyota, BMW, Daimler, Honda and Hyundai are joining oil and gas giants including Royal Dutch Shell and Total with plans to invest a combined $10.7 billion in hydrogen-related products within five years.
Jaguar testing smaller E-Pace crossoverTue, 17, Jan 2017
With the F-Pace crossover flying off Jaguar dealers' lots, it only makes sense for the British automaker to add a smaller, more affordable utility vehicle to its lineup. In about a year, expect the E-Pace to make its debut, probably in Europe first, then the United States.