Mazda ends 4-month skid with hot May 4:12 pm U.S. ET | June 3, 2013  Double-digit percentage gains for Mazda's CX-5 crossover and Mazda6 mid-sized sedan helped the brand halt a four-month U.S. sales skid.... Read More »
2 brands declare crowd-funding a success 12:01 am U.S. ET | June 3, 2013  Two auto brands that are targeting young customers through pioneering "crowd-funding" initiatives are seeing vastly different results in terms of sales. Yet both are claiming success.... Read More »
Ford's Saudi distributor drifts into global spotlight 12:01 am U.S. ET | June 3, 2013  Al Jazirah, Ford's distributor for Saudi Arabia, has created a sensation in the Middle Eastern auto racing world with a run of success in the sport of drifting.... Read More »
THE DEALER SPEAKS: ANDREW DIFEO, HYUNDAI OF ST. AUGUSTINE Customer data, online tools are key to dealer's strategy 12:01 am U.S. ET | June 3, 2013  Andrew DiFeo opened his own store, Hyundai of St. Augustine, in Florida, in 2008. By focusing on Internet marketing and online reputation- and customer-relationship management, DiFeo has increased average monthly new-vehicle sales from about 50 in the first year to about 115 through April this year.... Read More »
LaNeve envisions Lincoln brand as 'warm' luxury 12:01 am U.S. ET | June 3, 2013  A decade ago, Mark LaNeve was general manager of a beleaguered brand called Cadillac, working hard on its rebirth. These days LaNeve is across town working on the rebirth of the brand that was once Cadillac's great American rival but has recently fallen on hard times itself: Lincoln.... Read More »
Jaguar F-Type speeds to early success 6:44 am U.S. ET | May 31, 2013  Jaguar has a hit already with the F-Type convertible, the brand's first two-seat sports car in almost four decades.... Read More »
LATEST LAUNCHES Jaguar F-Type speeds to early successMay 31, 2013 12:44 CET  Jaguar has a hit already with the F-Type convertible, the brand's first two-seat sports car in almost four decades.... Read More »
Toyota sees higher May sales on rising Prius deliveries 7:34 pm U.S. ET | May 30, 2013  Toyota expects to post an increase in U.S. vehicle deliveries in May from a year earlier, aided by an improvement in sales of the Prius hybrid line.... Read More »
Study: Older drivers more likely to buy new vehicles 3:53 pm U.S. ET | May 30, 2013 Automakers and dealers have the best chance of selling new vehicles by marketing to consumers ages 55 to 64, according to a University of Michigan study released today.... Read More »
Nissan pulls Facebook ads amid concerns about offensive content 11:31 am U.S. ET | May 29, 2013  Nissan has pulled advertisements from Facebook because of offensive content on the social media site. Facebook has been facing pressure from feminist groups to ban pages that glorify violence against women, The New York Times reported Tuesday.... Read More »
Bill Bruce, Infiniti's first general manager, dies at 70 4:00 pm U.S. ET | May 29, 2013  Bill Bruce, the first general manager of Nissan's Infiniti division when it was launched in 1989, died May 28 after a lengthy battle with Lou Gehrig's Disease. He was 70.... Read More »
Cadillac's Bierley: Great communications is 'missing ingredient' 2:31 pm U.S. ET | May 29, 2013  General Motors' Cadillac boasts stylish new cars such as the 2014 CTS sedan, double-digit sales growth and the heritage of being the quintessential American luxury brand. But what it lacks is knowing how to strike the right tone in communications, and how to change consumer perceptions of the brand, said Craig Bierley, who was promoted to advertising director in February.... Read More »
GM unwraps Sierra Denali; pegs 6.2-liter engine at 420 hp 10:00 am U.S. ET | May 29, 2013  General Motors today unveiled the Denali version of its redesigned 2014 GMC Sierra and said the pickup's 6.2-liter V-8 engine will pack more horsepower and torque than the truck it replaces - and any light-duty truck on the market.... Read More »
Cadillac makes cover of Bergdorf Goodman Magazine 4:13 pm U.S. ET | May 28, 2013  Cadillac, building on its sales growth in the United States this year, is expecting a glitzy marketing boost from the fashion world this week. Several Cadillac vehicles are being featured alongside vintage-inspired collections in Bergdorf Goodman Magazine's June issue.... Read More »
Nissan says game gives its performance cred a boost 12:01 am U.S. ET | May 27, 2013 It may look like fun and games to some people, but this year's release of Sony's Gran Turismo 6 will be big marketing business for Nissan. Brand managers say the video racing game has been a gold mine for Nissan in recent years.... Read More »
With Cadenza, Kia stakes out turf in near-luxury market 12:01 am U.S. ET | May 27, 2013  Kia loaded its new U.S. flagship Cadenza sedan with high-tech content and upscale touches, hoping to seize on the rising image of its brand to steal customers from competitors such as the Acura TL, Lexus ES and Toyota Avalon.... Read More »
Toyota Prius generates most online buzz, study says 12:01 am U.S. ET | May 26, 2013  The Toyota Prius was the most talked about hybrid vehicle online, generating $14.5 million in total media value, from January through April, according to a new study from a social analytics company.... Read More »
Volvo marketing boss Speck is leaving; sales VP Visser named successorMay 24, 2013 16:03 CET  Doug Speck, Volvo's senior vice president for marketing, sales and customer service, is leaving his post effective July 1, the company said. Speck, 54, will be replaced by Alain Visser, 49, vice president of sales and marketing, the company added.... Read More »
Volvo marketing boss Speck is leaving; sales VP Visser named successor 10:03 am U.S. ET | May 24, 2013  Doug Speck, Volvo's senior vice president for marketing, sales and customer service, is leaving his post effective July 1, the company said today. Speck, 54, will be replaced by Alain Visser, 49, vice president of sales and marketing, the company said.... Read More »
Dodge banks on Fast & Furious 6 tie-in to rev up Dart sales 4:02 pm U.S. ET | May 23, 2013  Can the coattails of Fast & Furious 6 and its young, devoted male fans give a boost to Dodge Dart sales? Chrysler Group is counting on it.... Read More »
Subaru Forester tops Honda CR-V in small SUV review 9:38 am U.S. ET | May 21, 2013  The Subaru Forester small SUV beat the Honda CR-V and other rivals in testing by Consumer Reports, which ranked the model as its top pick in that segment.... Read More »
Toyota overtakes BMW as most valuable global car brandMay 21, 2013 01:15 CET  Toyota has overtaken BMW as the world's most valuable automotive brand, an annual ranking of the world's top brands shows. Toyota's 2013 brand value rose 12 percent to $24.5 billion largely because of its significant inroads in the hybrid market, according to the study.... Read More »
Porsche to keep U.S. ad account with Cramer-Krasselt 7:16 pm U.S. ET | May 20, 2013  Porsche, after a six-month review of advertising agencies, has opted to keep its creative advertising account for the United States parked at Cramer-Krasselt, the incumbent agency that has held the account since 2007.... Read More »
Chevy joins 'Mad Men' buzz on Twitter 4:11 pm U.S. ET | May 20, 2013  Chevrolet brought some more attention to its role in "Mad Men" on Twitter after last night’s episode. AMC’s television drama "Mad Men" follows a fictional New York advertising agency in the late 1960s, which currently is working on a campaign for the Chevrolet Vega.... Read More »
AutoNation unit launches Shop-By-Payment service 3:09 pm U.S. ET | May 20, 2013 AutoNation's lead-referral subsidiary today unveiled an online service that lets consumers search dealership Web sites for new and used vehicles based on monthly payments. When a consumer chooses the desired payment a sales lead is sent to the dealership.... Read More »
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