MARKETING AND ADVERTISING EXECUTIVES

Q&A: JIM FARLEY, EXECUTIVE VICE PRESIDENT OF GLOBAL MARKETING, FORD MOTOR CO.

In digital age, 'content factory' always churns

12:01 am U.S. ET | Sept. 16, 2013
Jim Farley's title alone is a mouthful: Ford Motor Co. executive vice president of global marketing, sales, service and Lincoln.

Q&A: TIM MAHONEY, CHIEF MARKETING OFFICER, GLOBAL CHEVROLET

With 'Find New Roads,' Chevy looks for consistency

12:01 am U.S. ET | Sept. 16, 2013
Tim Mahoney has kept a low profile since taking the newly created job of chief marketing officer for global Chevrolet on April 1.

Q&A: DEAN EVANS, CHIEF MARKETING OFFICER, SUBARU OF AMERICA

Subaru boosts digital marketing, but TV is still king

12:01 am U.S. ET | Sept. 16, 2013
Dean Evans has spent nearly half his life working in the auto business and more than half that time in digital marketing.

Q&A: RUSSELL WAGER, VICE PRESIDENT OF MARKETING, MAZDA NORTH AMERICAN OPERATIONS

Mazda broadens, beefs up its message for product blitz

12:01 am U.S. ET | Sept. 16, 2013
Mazda is giving dealers more fresh product than they've seen in years: a redesigned mid-sized Mazda6 and Mazda3 compact this fall, followed by a diesel version of the Mazda6 next spring.

Q&A: TASSOS PANAS, VICE PRESIDENT OF MARKETING, VOLVO CARS OF NORTH AMERICA

Volvo: The 'safe' brand decides to take some risks

12:01 am U.S. ET | Sept. 16, 2013
Safety-obsessed Volvo is going out on a limb with some sassy new marketing that pokes fun at its German competitors.

Automotive News
Special Video Report
Nissan's Munoz: 'You grow or you go'

Nissan's Munoz: 'You grow or you go'

Nissan N.A. boss Jose Munoz continues to push U.S. dealers for a big jump in market share while deflecting complaints that his stair-step sales targets are too hard to achieve.
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