en-usVince Bond Jr. Feed Toyota targets shoppers with location-based mobile ad toolThu, 28 Aug 2014 16:08:02 ESTToyota is using a location-based mobile ad tool to supercharge its annual clearance sale. Acura TLX's new assembly line is on TwitterThu, 21 Aug 2014 17:25:21 ESTAcura is advancing the social marketing spectrum with an interactive TLX launch campaign that allows Twitter users to build their own versions of the premium sedan within a tweet. The Rolls-Royce that took 8 months to buildTue, 19 Aug 2014 13:56:27 ESTTurn 10 Studios needed extra time to digitally translate the Rolls-Royce Wraith's craftsmanship into 'Forza Motorsport 5' on the Xbox One. Crash rule threatens Aston Martin, dealer saysMon, 18 Aug 2014 00:01:00 ESTAston Martin's U.S. stores could be put out of business when a new federal safety rule lands next month, a top dealer said in a petition. A Rolls for the masses: Video game adds WraithMon, 18 Aug 2014 00:01:00 ESTRolls-Royce Motor Cars last week debuted the Wraith in "Forza Motorsport 5" on the Xbox One. A (virtual) Rolls-Royce for the massesTue, 12 Aug 2014 13:38:32 ESTRolls-Royce Motor Cars debuted the Wraith in 'Forza Motorsport 5' on the Xbox One today, a historic moment for driving game enthusiasts and an example of the branding opportunities automakers see in video games. Race a concept car? Gamers get to put virtual designs to the testMon, 11 Aug 2014 00:01:00 ESTGrandiose exotic sports car concepts are usually saved for auto shows, with spectators left to ogle behind a velvet rope. Racing game realism enhances branding opportunityMon, 11 Aug 2014 00:01:00 ESTA decade ago, automakers were a tough sell when Turn 10 Studios approached them about including their vehicles in the first "Forza Motorsport" game. Now, it's the automakers that are knocking on Turn 10's door. Superior Industries investors urged to OK company's board nomineesWed, 6 Aug 2014 16:28:06 ESTThree proxy advisory firms are recommending that Superior Industries International Inc. shareholders vote for the supplier's four board nominees at its annual meeting next week. Mini Cooper tops other small cars in latest round of overlap crash testsMon, 4 Aug 2014 00:01:00 ESTThe four-door Mini Cooper Countryman stood out among its peers in a new round of insurance industry crash testing, receiving the only good rating among 12 small cars evaluated. Jaguar touts aluminum features on upcoming XEWed, 30 Jul 2014 12:35:40 ESTJaguar Land Rover is touting the aluminum features on its upcoming Jaguar XE sedan, promising it will be the most fuel efficient vehicle in brand history. Small cars struggle in latest round of IIHS crash testsWed, 30 Jul 2014 00:01:00 ESTSmall cars performed poorly in a new round of insurance industry crash testing, with the four-door Mini Cooper Countryman receiving the only good rating of 12 cars evaluated. Targeted digital ads start with car colorMon, 28 Jul 2014 00:01:00 ESTNew York digital marketing company Eyeview is betting that its color-morphing capabilities will trigger an emotional reaction from consumers who spent time researching a vehicle and likely visualized themselves in it. Acura NSX prototype bursts into flames during testingThu, 24 Jul 2014 13:42:39 ESTAn Acura NSX prototype burst into flames today while testing in Germany, but Acura says the futuristic sports car is continuing "progress toward its highly anticipated launch." Hyundai nabs a win in J.D. Power APEAL Study a month after leading IQSWed, 23 Jul 2014 10:00:00 ESTFor the first time, Hyundai is the top-ranked nonpremium brand in the J.D. Power 2014 U.S. Automotive Performance, Execution and Layout Study -- a month after leading nonpremium brands in the company's Initial Quality Study. Targeted digital video ads deliver preferred car colorsTue, 22 Jul 2014 00:01:00 ESTA New York company that creates personalized online video ads is harnessing the power of the palette. Say, for instance, a car shopper builds a shiny red SUV in an automaker's online configurator. Shopping sites ratchet up battle against botsSun, 13 Jul 2014 00:01:00 ESTInternet bots, nefarious software code masquerading as human Web users, are invading online car shopping sites and skewing traffic and other user data. Superior investor touts board slate in proxy fightWed, 9 Jul 2014 16:12:19 ESTGAMCO Asset Management, the largest institutional shareholder of aluminum wheel supplier Superior Industries, today unveiled its slate of board nominees it wants shareholders to elect at Superior's annual meeting next month. Superior Industries faces proxy fight over board membersTue, 8 Jul 2014 16:08:31 ESTAluminum wheel supplier Superior Industries International faces a shareholder proxy fight at its annual meeting next month. Inside the Camaro's transformation for latest 'Transformers' film Thu, 26 Jun 2014 16:09:22 ESTThe reimagined Camaro in the latest Transformers film features a slew of design alterations unique to the movie. What's behind Hyundai-Kia quality win?Sat, 21 Jun 2014 00:01:00 ESTHyundai-Kia's first-ever first-place showing in the 2014 J.D. Power Initial Quality Study is a significant milestone for a Korean manufacturer that once struggled with quality. Hyundai-Kia tops J.D. Power's Initial Quality Study for 1st timeWed, 18 Jun 2014 13:00:00 ESTFor the first time, Hyundai-Kia group topped rival automakers in JD Power's Initial Quality Study, while last year's leader, General Motors, fell to third. Highlights from the 'Car Wars' reportMon, 16 Jun 2014 00:01:00 ESTFiat Chrysler Automobiles goal of a 4-point share gain by 2018 is 'unattainable,' and General Motors will rely heavily on crossovers, according to the Bank of America Merrill Lynch 'Car Wars' report. Here are some highlights. Bill Hoglund: Candid and charismaticMon, 16 Jun 2014 00:01:00 ESTBill Hoglund, who died on June 8 at age 79, was a new kind of General Motors executive. He was sometimes dangerously outspoken, and he liked to try new things. Share will hinge on makers' product paceMon, 16 Jun 2014 00:01:00 ESTFord Motor Co. and Honda Motor Co. lost more U.S. market share than any other automakers so far this year. But that may soon change, according to this year's "Car Wars" report from Bank of America Merrill Lynch. Smartphone app helps set insurance discountsMon, 16 Jun 2014 00:01:00 ESTAllstate Insurance Co. this year unveiled the Drivewise mobile app that gauges driving behavior through smartphones to set insurance discounts for motorists in three states. Bill Hoglund, former Pontiac and Saturn chief, dies at 79Mon, 9 Jun 2014 16:02:54 ESTBill Hoglund, a retired executive and CFO of General Motors, and close confidant of former Chairman and CEO Jack Smith, died on Sunday June 9, 2014. He was 79. Buick lets blue hair downMon, 9 Jun 2014 00:01:00 ESTWith a changing product mix that now includes a turbocharged sports sedan and a compact crossover, Buick is diversifying its marketing approach, venturing into advertising media that are popular with young, connected...