GM's parting with Russia has been such sweet sorrow

General Motors pulled out of Russia in 2015, but still does pretty well there.


Volvo pulls ads from Hannity show amid Moore sex scandal coverage

Swedish automaker Volvo Car USA has pulled advertising from Sean Hannity's Fox News show, the automaker confirmed on Twitter Monday night.

MORE MARKETING NEWS SALES DEALERS
Buick-GMC won't change what's working

Phil Brook started leading the brands' marketing in April amid a product blitz, including Buick's Avenir subbrand, and a restructuring of its agency business.

Nissan's 'Star Wars' sequel

For the latest Star Wars tie-in, dealers had a challenge for Nissan's marketing brass: How could they spread the fervor across the Nissan lineup?

VW names agency exec Zabel to head U.S. marketing

Volkswagen of America named a California advertising agency executive as vice president of marketing. Jim Zabel, managing director of Omni Advertising in Los Angeles and a former account manager for the Hyundai and Honda brands, will start Nov. 27.

COMMENTARY: Keith Crain
Marketing the self-driving car

Let's introduce something that no one wants, no one is willing to pay for and, on top of that, may not be perceived as being safe.

BMW launches U.S. ad agency review

The BMW creative account is officially up for grabs. The luxury auto brand has kicked off an agency review in the United States, a brand spokesman confirmed.

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