Innovative Dealers

Is the dealership sales call center obsolete?

12:01 am U.S. ET | May 27, 2013

As Internet leads, mobile phone calls and texts swamp dealerships, business development centers are starting to look counterproductive to some dealers. Some dealers are dumping their BDCs, while others -- who defend the centers as the best way to handle the rising tide of Internet leads -- have worked out a truce between the two staffs.... Read More »

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Mazda marketer slams autonomous cars, protects 'Zoom-Zoom'

Mazda marketer slams autonomous cars, protects 'Zoom-Zoom'

Russell Wager says he has a 'real problem' with self-driving cars because they could erase popular tag lines and even brands.
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