You must have an Automotive Newssubscription to view the digital edition
Click here to subscribe
Dealerships need to build bridges that connect the online and in-store experience, says Mike Burgiss, vice president of digital retailing at Cox Automotive.
I don't know how successful Lincoln will be in China, where it is starting a huge marketing and product push, but the luxury brand looks to be making the right moves in North America.
Have 5 minutes? Catch up on what you want to know twice each day.
Automotive NewsJobs Board
Get unrivaled coverage, expert analysis and unparalleled insights. Subscribe today for $1.52 per week. Hurry - this holiday offer ends December 15.
Sign up today to get the best of Automotive News delivered straight to your email inbox, free of charge. Choose your news – we'll deliver.
Entire contents © Crain Communications, Inc.
Use of editorial content without permission is strictly prohibited. All Rights Reserved.