Subaru

Mazda, Subaru profit from strong U.S. sales amid downturn in Japan

10:43 am U.S. ET | July 31, 2014
Japanese automakers Mazda and Subaru parent company Fuji Heavy Industries said they are on track for record full-year profits after strong sales in the United States powered double-digit profit growth in the April-June quarter.... Read More »

 

Audi cuts spare-part prices in China amid anti-monopoly probe

9:58 am U.S. ET | July 27, 2014
Volkswagen AG's luxury Audi brand plans to cut spare-part prices in China as global automakers rush to change their pricing strategies after Chinese anti-monopoly regulators began probing the auto industry.... Read More »

 

Subaru ad blitz aims to boost Legacy sales 40%

12:01 am U.S. ET | July 21, 2014
Subaru is spending big with hopes of improving Legacy sales more than 40 percent in the next 12 months, as executives are confident the sixth-generation mid-sized sedan is finally the right size with features U.S. consumers want.... Read More »

 

How Warren Buffett landed a new Cadillac (and not a Subaru)

3:43 pm U.S. ET | July 15, 2014
Warren Buffett, who has made himself and others enormously wealthy by investing in some of America's biggest brands, says he's not about to go with Japanese wheels, no matter how practical.... Read More »

 

Subaru loads '15 Outback with technology

12:01 am U.S. ET | July 13, 2014
The redesigned 2015 Subaru Outback has more interior room, technology and comfort features than its predecessor. But it's still a conservatively styled Subaru.... Read More »

 

Subaru recalls cars with Takata airbag inflators in U.S.

1:32 pm U.S. ET | July 8, 2014
Subaru of America is recalling 8,557 older model cars in the United States equipped with potentially defective airbag inflators made by Japanese supplier Takata, the automaker and federal regulators said today.... Read More »

 

Next-gen BRZ planned, says Subaru boss

12:01 am U.S. ET | July 7, 2014
Subaru plans another generation of the BRZ, the sporty coupe jointly developed with Toyota Motor Corp.... Read More »

 

Execs find big fish to fry in small pond

12:01 am U.S. ET | July 7, 2014
Executives moving out of top managerial posts at carmakers are finding a nice place to land these days in the industry's high-potential digital marketing world.... Read More »

 

Subaru struggles to satisfy customers

12:01 am U.S. ET | July 7, 2014
Subaru, flush with record profits and poised for a sixth straight year of record U.S. sales, may be a little too hot for the liking of Yasuyuki Yoshinaga. Getting dealers to invest in new service facilities is his top priority.... Read More »

 

Subaru recalls 660,000 vehicles for potential road salt brake-line corrosion

10:46 am U.S. ET | July 3, 2014
Subaru of America is recalling more than 660,000 vehicles in 20 “salt belt” states and the District of Columbia for potential brake-line corrosion that can occur when salt water enters through a gap in the fuel tank protector, the company said today.... Read More »

 

Subaru names Jeff Walters to replace retiring U.S. sales head Cyphers

9:00 am U.S. ET | July 2, 2014
Bill Cyphers, a 30-year veteran of Subaru of America and one of the key executives who helped the brand's sales skyrocket, is retiring as its senior vice president of sales. The company appointed Jeffrey Walters to the position, effective July 1.... Read More »

 

Subaru, Mitsubishi also received potentially defective airbag inflators, Takata says

10:49 am U.S. ET | June 30, 2014
Takata, the Japanese auto safety components supplier, said potentially defective airbag inflators that could explode with too much force, were also shipped to Japanese automakers Subaru and Mitsubishi Motors.... Read More »

 

Ex-Subaru marketing chief Dean Evans named CEO of software firm

3:45 pm U.S. ET | June 30, 2014
Dean Evans, former chief marketing officer for Subaru of America, is the new CEO of software company LotLinx, the company said today. Evans, who left Subaru in May, succeeded Jason Knight, who headed LotLinx since December 2012. Knight has remained with the company as COO. Evans, 45, said in an interview that LotLinx approached him a few months ago while he was at Subaru.... Read More »

 

Ford, Mercedes, Toyota tops in brand loyalty in 1st quarter, IHS says

12:19 pm U.S. ET | June 27, 2014
The Ford brand had the auto industry's highest loyalty rate among new-vehicle buyers in the first quarter, followed by Mercedes-Benz and Toyota.... Read More »

 

Subaru prices 2015 Outback from $25,745

3:15 pm U.S. ET | June 6, 2014
Pricing on the redesigned 2015 Outback, Subaru’s second-best selling nameplate in the United States last year, will start at $25,745, including shipping.... Read More »

 

Will Chevy's ad breakthrough lead to more spots targeting LGBT consumers?

12:01 am U.S. ET | May 12, 2014
When Chevrolet prominently featured gay and lesbian couples in a family-focused commercial titled "The New Us," marketing experts saw it as a breakthrough. And they think other automakers will come to see it the same way.... Read More »

 

High-flying Subaru to add models, capacity

12:01 am U.S. ET | May 12, 2014
North America is central to Subaru's ambitious new business plan that aims to boost global sales 33 percent by 2020.... Read More »

 

Fuji Heavy to stop making Camry in U.S. for Toyota in 2016

3:31 am U.S. ET | May 9, 2014
Subaru parent Fuji Heavy Industries will stop making the Toyota Camry at its Indiana factory in the fall of 2016. Production will shift to Toyota's plant in Kentucky.... Read More »

 

Subaru plans more U.S. capacity, unveils new technology

4:24 am U.S. ET | May 9, 2014
The maker of red-hot Subaru vehicles says it may expand annual capacity at its Indiana assembly plant to 400,000 units after 2017. It also plans to introduce of a new vehicle platform and more efficient fuel-injected engines.... Read More »

 

Marketing chief exits Subaru

12:01 am U.S. ET | May 5, 2014
Dean Evans, who pushed Subaru of America into the world of digital marketing while its U.S. sales soared, has left after fewer than three years at the automaker.... Read More »

 

TOM DOLL, PRESIDENT, SUBARU OF AMERICA

Record-setting Subaru aims to be top 10 'in everything'

12:01 am U.S. ET | May 5, 2014
Subaru of America Inc. president, Tom Doll, expects Subaru sales growth to slow for the next few years to about 8 to 10 percent annually because of product constraints.... Read More »

 

Subaru U.S. marketing chief Evans departs

12:00 pm U.S. ET | May 2, 2014
Dean Evans, who pushed Subaru of America into the world of digital marketing while its sales soared in the United States, has left after fewer than three years at the automaker.... Read More »

 

MICHAEL McCARTHY

In Subaru ad, a dog gets the last laugh and kicks

1:18 pm U.S. ET | April 25, 2014
Subaru, one of the auto industry's most canine-friendly brands, initially goes dark in a new ad for the Russian market. But in the end, it's the dog that gets the last laugh, and a few kicks, too.... Read More »

 

2014 NEW YORK AUTO SHOW

Subaru sees wider appeal for Outback

12:01 am U.S. ET | April 21, 2014
The redesigned Subaru Outback is more agile, has better driving dynamics, more contemporary styling and better fuel economy.... Read More »

 

2014 NEW YORK AUTO SHOW

Subaru polishes Outback for 2015

11:00 am U.S. ET | April 17, 2014
The Subaru Outback is getting a major styling update, additional safety and convenience features, and improved fuel economy as part of a makeover to enhance what has been the brand's top franchise for years.... Read More »

 

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