Buick

Ford puts huge ad account up for review

Ford, citing the need for "greater marketing efficiency, effectiveness and customer insight," while leveraging the "latest tools and technology," placed its global creative advertising account led by WPP under review.


BUICK-GMC: For dealers, profitability is the focus

Buick-GMC dealers' profitability is not only the top priority for the brand's new national dealer council chairman. It's the top three.


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