Chrysler Brand

Chrysler launches nationwide ad blitz for SRT brand

3:37 pm U.S. ET | June 14, 2013
Chrysler Group, aiming to burnish its credentials with auto enthusiasts, is launching the first nationwide advertising for its SRT performance brand.... Read More »

 

Chevy prices new SS below rivals

12:01 am U.S. ET | June 10, 2013
The Chevrolet SS sports sedan will have a sticker price of $44,470, making it Chevy's priciest sedan when it goes on sale in the fourth quarter. Still, the price is below that of the two main competitors in the small market for nonluxury, rear-wheel-drive performance sedans: the Chrysler 300 SRT ($47,240) and Dodge Charger SRT ($45,270 for the Super Bee trim level). All prices include shipping.... Read More »

 

Chrysler bets car comeback on redesigned 200

12:01 am U.S. ET | June 1, 2013
Chrysler has mounted a Lazarus-like comeback on the strength of its Jeeps and Ram pickups, while its car line, long a weakness, has played a smaller role, with a few face-lifted sedans and discontinued models such as the Dodge Caliber. That changes early next year with a redesign of the Chrysler 200 family car.... Read More »

 

Dodge Journey to move from Mexico to Michigan in 2016, report says

10:59 am U.S. ET | May 29, 2013
Chrysler Group is planning to build the next generation of the Dodge Journey in metro Detroit instead of Mexico, according to a published report that cites suppliers as the source.... Read More »

 

NHTSA looks into Chrysler Group, Mazda vehicles

11:17 am U.S. ET | May 13, 2013
The National Highway Traffic Safety Administration said today it is checking into 2006 Chrysler Group and 2009 Mazda vehicles in response to complaints about engine stalls and doors that fail to properly close.... Read More »

 

Chrysler recalls 469,000 SUVs worldwide over gearshift issue

12:52 pm U.S. ET | May 11, 2013
Chrysler Group is recalling about 469,000 SUVs worldwide to update software after some vehicles' circuit boards were found to be transmitting signals that trigger inadvertent gearshifts to neutral, the automaker said Saturday.... Read More »

 

LARRY P. VELLEQUETTE

Economic indicators: Sales of cars, trucks and ... tchotchkes?

1:47 pm U.S. ET | April 3, 2013
Economists have long known that certain retail-level transactions -- such as the number of packages handled by UPS or FedEx -- are good indicators of the economy's overall strength or weakness. But does the same hold true for branded automotive tchotchkes?... Read More »

 

NEW YORK AUTO SHOW

Diaz: Ram weighs mid-sized pickup

12:01 am U.S. ET | April 1, 2013
Chrysler Group is seriously considering a mid-sized pickup for the Ram brand. But an entry-level Chrysler 100 sedan is not a priority.... Read More »

 

LARRY P. VELLEQUETTE

Why the stakes are high for Chrysler's new minivan

2:48 pm U.S. ET | March 29, 2013
After way more than a year of debate back and forth, Chrysler Group has settled on a design for its next generation minivan. But in an interview with the Detroit Free Press at the New York auto show this week, Chrysler design head Ralph Gilles wouldn't disclose whether the single minivan would remain a Chrysler Town & Country or stay as a Dodge Grand Caravan.... Read More »

 

DIANA T. KURYLKO

What took so long to scrap the Routan?

1:24 pm U.S. ET | March 28, 2013
Volkswagen of America finally decided to do away with the slow-selling Routan minivan and will phase it out this year. What took so long?... Read More »

 

Chrysler exec: 'Imported from Detroit' will grow

12:01 am U.S. ET | March 25, 2013
Chrysler brand head Saad Chehab says the brand will expand its "Imported from Detroit" marketing theme with special-edition vehicles and partnerships that further tie Chrysler to the financially embattled city.... Read More »

 

For Chrysler, 300 SRT8 key to luxury inroads, fatter margins

12:01 am U.S. ET | March 24, 2013
Chrysler Group, for all its improved performance lately, doesn't sell a lot of luxury cars to wealthy aficionados of German sports sedans. With the new Chrysler 300 SRT8, the company hopes to change that. If the company is able to make a dent in the luxury market with the latest 300 variant, it would be just one more plank in Chrysler's recovery.... Read More »

 

MAKE MEETINGS -- CHRYSLER GROUP

Chrysler to dealers: Keep focus on sales

12:01 am U.S. ET | Feb. 18, 2013
Chrysler Group executives promised Fiat dealers a spring preview of new products planned for their showrooms and heard Jeep retailers plead for more Wranglers and Grand Cherokees.... Read More »

 

Chrysler reaches deal making Santander preferred lender in U.S.

1:04 pm U.S. ET | Feb. 6, 2013
Chrysler Group agreed to make a U.S. unit of Banco Santander SA its preferred provider for auto loans, replacing Ally Financial. Chrysler and Santander Consumer USA will form Chrysler Capital to provide customers with financing to purchase and lease vehicles, the company said today in a statement. Chrysler Capital, which will begin operating May 1, will also provide dealers with wholesale loans that allow them to buy vehicles from the manufacturer.... Read More »

 

Chrysler's new roadmap

12:01 am U.S. ET | Feb. 4, 2013
Chrysler Group has dropped plans to pack five more small nameplates into its crowded Chrysler-Dodge-Jeep Ram showrooms. Instead, it's adding nameplates at its Fiat and upcoming Alfa Romeo dealerships.... Read More »

 

Chrysler brand chief wants more nameplates

12:01 am U.S. ET | Feb. 4, 2013
Chrysler brand head Saad Chehab says he would like more nameplates for the Chrysler brand, but for now he's concentrating on a redesigned Chrysler 200 sedan, due next year on a Fiat platform.... Read More »

 

Chrysler aims awd 300 at Snow Belt

12:01 am U.S. ET | Feb. 4, 2013
Chrysler is doubling production of 2013 all-wheel-drive Chrysler 300s from 2012 models in an effort to gain traction in frigid locales.... Read More »

 

LARRY P. VELLEQUETTE

Sergio promises updated Chrysler product plan next week

3:52 pm U.S. ET | Jan. 24, 2013
Sergio Marchionne said he will update the five-year product plan that the automaker laid out in November 2009 when Chrysler Group announces its earnings Wednesday. Speaking to Automotive News last week during the Detroit auto show, the Chrysler-Fiat CEO said that enough changes have been made to the original product roadmap to warrant a redraft.... Read More »

 

Dodge rethinks the wedding registry to pitch the Dart

6:32 pm U.S. ET | Jan. 17, 2013
Chrysler Group is trying to redefine a wedding ritual with "The Dodge Dart Registry," a site that lets engaged couples raise money toward purchasing a new car by asking their friends and family to chip in.... Read More »

 

JESSE SNYDER

Shel Woodard and the real Chrysler Turbine

12:39 pm U.S. ET | Jan. 15, 2013
In a quiet spot on the Chrysler stand at the Detroit auto show is the Chrysler 300 Turbine concept car. As concepts go, it's mild: matte finish “Turbine Copper,” 22-inch wheels and a billet grille, all to honor the 1963 Chrysler Turbine show car.... Read More »

 

VW, Chrysler deciding future of minivan

12:01 am U.S. ET | Dec. 17, 2012
Volkswagen AG is negotiating with Chrysler Group about future production of its Routan minivan, Bloomberg reported. The slow-selling minivan is based on the Chrysler Town & Country... Read More »

 

2012 LOS ANGELES AUTO SHOW

Chrysler's new minivan goes upscale

1:03 pm U.S. ET | Nov. 27, 2012
Chrysler Group, which popularized the minivan nearly 30 years ago, will showcase an upscale version of its Chrysler Town & Country family minivan at the Los Angeles Auto Show this week.... Read More »

 

How Olivier Francois restored Motor City pride in a bankrupt Chrysler

10:46 am U.S. ET | Nov. 26, 2012
Chrysler Group's turnaround since Fiat rescued the automaker out of bankruptcy in 2009 has been punctuated by an advertising strategy led by Olivier Francois and his team. The advertising message draws parallels between the comeback of a gritty, tough city and the once-troubled automaker. This week Chrysler is being honored as the 2012 Marketer of the Year by Advertising Age, an affiliate of Automotive News.... Read More »

 

Marchionne favors Town & Country minivan

12:01 am U.S. ET | Nov. 5, 2012
CEO Sergio Marchionne wants the Chrysler Town & Country to survive as the Chrysler Group's traditional minivan with sliding doors, but he says a final decision is still in the works.... Read More »

 

Autoworkers earn less to bring manufacturing jobs back to the U.S.

12:01 am U.S. ET | Oct. 21, 2012
In a break with decades of auto-union tradition in the United States, the prevailing wage paid to new unionized autoworkers is less than that of the average laborer producing items ranging from metal and wood products to food and beverages.... Read More »

 

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At Courtesy Auto Group in Illinois, Ray and Rik Fregia are seeing sales boom after million-dollar overhauls at their three stores. Mon., September 15
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