Keith Crain

KEITH CRAIN

It was a weekend of celebration

12:01 am U.S. ET | Aug. 18, 2014
This past weekend, there were two events separated by 2,500 miles that in many ways describe the love affair with the automobile.... Read More »

 

KEITH CRAIN

You ain't seen nothing yet

12:01 am U.S. ET | Aug. 11, 2014
With car shows filling the calendar across the country, it's a good time to contemplate your favorite car from the 1960s or 1970s.... Read More »

 

KEITH CRAIN

Automakers need state departments

12:01 am U.S. ET | Aug. 4, 2014
I don't know if any car company has an executive title of secretary of state, but it won't be long before that's a normal function in multinational firms.... Read More »

 

KEITH CRAIN

It was one heck of a night

12:01 am U.S. ET | July 28, 2014
Last week, the Automotive Hall of Fame celebrated its 75th anniversary and inducted four people. I was very honored to be one of them I have had a front-row seat for the most exciting industry on the planet with the most interesting executives. The automobile industry has always attracted the best and the brightest.... Read More »

 

KEITH CRAIN

No end in sight to GM mess

12:01 am U.S. ET | July 21, 2014
Last week brought more revelations about General Motors and the infamous ignition switch, and there was more grueling testimony, from executives at GM and Delphi.... Read More »

 

KEITH CRAIN

A contradiction or a cornucopia?

12:01 am U.S. ET | July 14, 2014
This has to be the best time for consumers. Whatever you want, a car company is more than ready to sell you a vehicle to fulfill your wishes.... Read More »

 

KEITH CRAIN

GM is doing the right thing

12:01 am U.S. ET | July 7, 2014
It's going to be very expensive for GM, but the company made the right decision to hire Kenneth Feinberg and give him the responsibility to negotiate with the people filing claims.... Read More »

 

KEITH CRAIN

An easy solution to recall compliance

12:01 am U.S. ET | June 30, 2014
Even on the most serious recalls, the percentage of owners who get their vehicles fixed is low. Joan Claybrook, former head of the National Highway Traffic Safety Administration, has an idea: If a vehicle hasn't had all recall repairs made, the owner can't register it to operate on the road.... Read More »

 

KEITH CRAIN

A brand is built 1 customer at a time

12:01 am U.S. ET | June 23, 2014
To help celebrate the anniversary, I decided it was time to visit my local Dodge dealer. I met the next-generation car dealer, I hope.... Read More »

 

KEITH CRAIN

Changing GM will take time

12:01 am U.S. ET | June 16, 2014
GM's management team needs a lot of help from nonexecutive Chairman Tim Solso and President Dan Ammann. Their strength is that they are from outside.... Read More »

 

KEITH CRAIN

States meddle in car sales again

12:01 am U.S. ET | June 9, 2014
It wasn't long ago that California adopted a zero-emission vehicle policy that cost a lot of money and didn't do a thing. Now states are demanding that 15 percent of vehicle sales within their borders be ZEVs by 2025. You can't push technology faster than consumers are willing to adopt.... Read More »

 

KEITH CRAIN

Do recalls also mean profits?

12:01 am U.S. ET | June 2, 2014
I have always noticed how whenever the National Highway Traffic Safety Administration orders a new piece of safety equipment, it is installed on new vehicles and customers pay the freight.... Read More »

 

KEITH CRAIN

Eventually, you have to fix cars

12:01 am U.S. ET | May 26, 2014
One of the toughest parts of being in the automobile business is that no one has figured out how to keep cars running forever without repairs or maintenance.... Read More »

 

KEITH CRAIN

Scattered around the nation

12:01 am U.S. ET | May 19, 2014
I have always wondered whether having General Motors, Ford and Chrysler clustered in Detroit is a good thing. I am not sure that having the three companies in the same area is good for creativity and innovation.... Read More »

 

KEITH CRAIN

Watch out, more brands are coming

12:01 am U.S. ET | May 12, 2014
In the next 10 years, we'll see plenty of new cars appear in dealerships across the land. Picking winners and losers is the real challenge.... Read More »

 

KEITH CRAIN

A great legacy, a smooth transition

12:01 am U.S. ET | May 5, 2014
It didn't take me long to realize that Alan Mulally might be the world's best salesman. A simple guy from the Midwest who could sell hundred-million dollar airplanes. I liked him immediately.... Read More »

 

KEITH CRAIN

In reality, it's just 1 car at a time

12:01 am U.S. ET | April 28, 2014
Once you leave the big auto shows, where everyone talks about global plans and discusses sales and production and recalls in terms of hundreds of thousands or even millions of units, you quickly get back to reality.... Read More »

 

KEITH CRAIN

Lots of buzz in New York

12:01 am U.S. ET | April 21, 2014
As always, we all caught our breath after the Detroit auto show.... Read More »

 

KEITH CRAIN

Happy 50th to an American icon

12:01 am U.S. ET | April 14, 2014
The Ford Mustang is 50 years old. It deserves a celebration, and I am sure Ford is planning an appropriate party.... Read More »

 

KEITH CRAIN

Eastern Europe is an auto hot spot

12:01 am U.S. ET | April 7, 2014
The crisis in Ukraine and Eastern Europe is ongoing and will be causing all sorts of problems for European auto manufacturers for some time to come.... Read More »

 

KEITH CRAIN

Tesla's wasting time, energy, money

12:01 am U.S. ET | March 31, 2014
If you care about customers, you have to be able to take care of them when they need help. For some reason, Tesla Motors CEO Elon Musk has decided to wage war with the retail business to the detriment of his customers.... Read More »

 

KEITH CRAIN

Filling the hole in the dashboard

12:01 am U.S. ET | March 24, 2014
Consider the speed of a smartphone's operating system, and you realize how that hand-held computer will take over the navigation, entertainment and communication functions in the automobile.... Read More »

 

KEITH CRAIN

Barra should recuse herself from GM investigation

1:10 pm U.S. ET | March 14, 2014
Because CEO Mary Barra was working for GM in key positions during the period that will be scrutinized, she should recuse herself from participation in the investigation.... Read More »

 

KEITH CRAIN

Is your dealership one of the best?

12:01 am U.S. ET | March 10, 2014
For the third time, Automotive News is recognizing the 100 Best Dealerships To Work For in the United States and Canada. In a few weeks, the time for registering will be past.... Read More »

 

KEITH CRAIN

GM recall: Issue is not a faulty switch

10:02 am U.S. ET | Feb. 28, 2014
GM this week added more than 588,000 vehicles to a recall to fix ignition switches.... Read More »

 

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