Keith Crain

KEITH CRAIN

Big recalls are a dilemma for us all

12:01 am U.S. ET | Dec. 15, 2014
The auto industry, including the National Automobile Dealers Association, SAE International and everyone else, must come up with a comprehensive solution before this happens again.... Read More »

 

KEITH CRAIN

Takata just doesn't get it

12:01 am U.S. ET | Dec. 8, 2014
Takata has become the poster child for how to mishandle recalls and customers. Company executives seem to be stonewalling their automaker customers, then stonewalling federal regulators and, finally, stonewalling Congress.... Read More »

 

KEITH CRAIN

Recalls: Dealers in the hot seat

12:01 am U.S. ET | Dec. 1, 2014
Say you're a dealer. You have a new car on your lot and discover that the model has been recalled for a severe safety problem. Replacement parts may not be available for months. Are you supposed to just park it in the back lot? There are many knotty questions to sort out.... Read More »

 

KEITH CRAIN

Where's HQ? It's like musical chairs

12:01 am U.S. ET | Nov. 24, 2014
Nissan and Infiniti, Toyota, Cadillac, and maybe Chrysler? Why car companies are headquartered where they are in the U.S. seems obscure. Why they move sometimes makes sense, but it is always disruptive.... Read More »

 

KEITH CRAIN

Want to buy a good, used crystal ball?

12:01 am U.S. ET | Nov. 17, 2014
The scenario was clear: Constantly rising prices at the gas pump would encourage more and more people to switch to smaller, more fuel-efficient vehicles.... Read More »

 

KEITH CRAIN

SEMA is still a 3-ring circus

12:01 am U.S. ET | Nov. 10, 2014
Last week was the annual pilgrimage to Las Vegas to celebrate the automobile at the SEMA show.... Read More »

 

KEITH CRAIN

Dealers? Yes. Franchisees? Not necessarily

12:01 am U.S. ET | Nov. 2, 2014
I believe strongly that the customer, who should be the driver of this conversation, needs a dealer to help with the multitude of requirements of owning a vehicle today.... Read More »

 

KEITH CRAIN

The recall process must change

12:01 am U.S. ET | Oct. 27, 2014
We have had two cases involving defective parts so bad that one potential solution has been for owners to park their cars. That is indeed a drastic remedy. We have to figure out a better way of handling recalls.... Read More »

 

KEITH CRAIN

Something new at NADA

12:01 am U.S. ET | Oct. 20, 2014
In January we're going to add a new wrinkle to the National Automobile Dealers Association convention in San Francisco. Automotive News is hosting its first annual Retail Forum -- a half-day conference focused exclusively on issues that matter to dealers.... Read More »

 

KEITH CRAIN

Goodbye, Big 3! Does anyone care?

12:01 am U.S. ET | Oct. 13, 2014
Once again, we would appear to be down to two domestic car companies. Fiat Chrysler Automobiles made it official over the weekend that the newly formed company is not American. So we can, as we did before to DaimlerChrysler, say goodbye to an American Chrysler as part of the Big 3.... Read More »

 

KEITH CRAIN

Cadillac is making big mistakes

12:01 am U.S. ET | Oct. 6, 2014
Cadillac is an American icon. It is not a German car. It doesn't matter who's running Cadillac or what his background is. Cadillac belongs in Detroit.... Read More »

 

KEITH CRAIN

In Paris, excitement amid uncertainty

12:01 am U.S. ET | Sept. 29, 2014
Europe has been happily seeing real signs of recovery, but the threat of interrupted energy supplies has to weigh heavily on minds there. Still, expect an upbeat mood in Paris this week.... Read More »

 

KEITH CRAIN

Full autonomy will take time

12:01 am U.S. ET | Sept. 22, 2014
Fully autonomous automobiles will take quite awhile, and automated driving probably will end up being introduced in pieces.... Read More »

 

KEITH CRAIN

Chairman's style was part of Ferrari

12:01 am U.S. ET | Sept. 15, 2014
Ferrari has been a unique brand. So far, it has not followed high-end competitors like Porsche into major volume expansions. Maintaining exclusivity was part of Luca di Montezemolo's vision. That will likely change now that he has resigned.... Read More »

 

KEITH CRAIN

New F-150 could be a game changer

12:01 am U.S. ET | Sept. 8, 2014
This fall, Ford will start building an F-150 pickup with an all-aluminum body. Beyond a steel frame, the whole body is aluminum. It's a massive undertaking. What does this mean? Anyone who expects only subtle changes in future cars and trucks should get out of the way.... Read More »

 

KEITH CRAIN

Dollie Cole was a remarkable woman

12:01 am U.S. ET | Sept. 1, 2014
Last week Dollie Cole died at the age of 84. She was the widow of Ed Cole, the consummate car guy who also was the president of General Motors. She was quite a lady. She changed the perception of an automotive executive's wife.... Read More »

 

KEITH CRAIN

China's government flexes its muscles

12:01 am U.S. ET | Aug. 25, 2014
Nearly every automaker is at risk these days of doing something wrong in the eyes of China's government.... Read More »

 

KEITH CRAIN

It was a weekend of celebration

12:01 am U.S. ET | Aug. 18, 2014
This past weekend, there were two events separated by 2,500 miles that in many ways describe the love affair with the automobile.... Read More »

 

KEITH CRAIN

You ain't seen nothing yet

12:01 am U.S. ET | Aug. 11, 2014
With car shows filling the calendar across the country, it's a good time to contemplate your favorite car from the 1960s or 1970s.... Read More »

 

KEITH CRAIN

Automakers need state departments

12:01 am U.S. ET | Aug. 4, 2014
I don't know if any car company has an executive title of secretary of state, but it won't be long before that's a normal function in multinational firms.... Read More »

 

KEITH CRAIN

It was one heck of a night

12:01 am U.S. ET | July 28, 2014
Last week, the Automotive Hall of Fame celebrated its 75th anniversary and inducted four people. I was very honored to be one of them I have had a front-row seat for the most exciting industry on the planet with the most interesting executives. The automobile industry has always attracted the best and the brightest.... Read More »

 

KEITH CRAIN

No end in sight to GM mess

12:01 am U.S. ET | July 21, 2014
Last week brought more revelations about General Motors and the infamous ignition switch, and there was more grueling testimony, from executives at GM and Delphi.... Read More »

 

KEITH CRAIN

A contradiction or a cornucopia?

12:01 am U.S. ET | July 14, 2014
This has to be the best time for consumers. Whatever you want, a car company is more than ready to sell you a vehicle to fulfill your wishes.... Read More »

 

KEITH CRAIN

GM is doing the right thing

12:01 am U.S. ET | July 7, 2014
It's going to be very expensive for GM, but the company made the right decision to hire Kenneth Feinberg and give him the responsibility to negotiate with the people filing claims.... Read More »

 

KEITH CRAIN

An easy solution to recall compliance

12:01 am U.S. ET | June 30, 2014
Even on the most serious recalls, the percentage of owners who get their vehicles fixed is low. Joan Claybrook, former head of the National Highway Traffic Safety Administration, has an idea: If a vehicle hasn't had all recall repairs made, the owner can't register it to operate on the road.... Read More »

 

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Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

At Bay King Chrysler, Dodge, Jeep, Ram in Hamilton, Ontario, 5th-generation dealer Jamie Richter, acting on his dad's advice, has taken luxury-hotel touches and applied them to his newly built showroom. Mon., December 15
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