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Mini dealers brought three issues -- limited sales volume, marketing spend and dealership profits -- but many answers were deferred until a BMW meeting this month.
With a sales volume boost so far this year, Mini dealerships could improve profitability, executives told dealers.
With Mini's U.S. sales at less than half the 100,000 that was once the brand's long-term outlook, U.S. dealers are looking for answers on where the brand is going.
Mini's dealer council is pushing the brand to spend more on marketing and make other moves to help right flagging dealership profitability.
BMW said it plans to choose a production site in China for Mini electric cars after signing a letter of intent on a joint venture with Great Wall Motor Co.
With a full year of the redesigned Countryman available, Mini's U.S. chief expects to turn around a sales decline -- and help sluggish dealership profitability
Homologation issues mean that Mini's trio of small cars won't get the brand's new dual-clutch transmission when they are freshened for the 2019 model year.
Despite a freshening for the 2019 models, Mini expects small-car sales to remain slow this year.
The freshened 2019 Mini hardtops and convertible go on sale this spring. A new 6.5-inch instrument panel display is standard with a new 8.8-inch touchscreen display available.
Mini will show freshened versions of its classic three-door Hardtop and convertible next week at the Detroit auto show, Automotive News has learned.
The new design, by Berlin ad agency KKLD, will be visible on all Mini models as of March 2018.
The Mini brand is contemplating going all electric, but a decision won't be made until early next decade.
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