BLOG: Vince Bond

Shaq: No grease needed to slide into my LaCrosse

Posted 4:21 pm U.S. ET, May 14
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Shaq does indeed drive a Buick, brand spokesman Nick Richards confirmed today.
Can Shaquille O'Neal really fit into a Buick LaCrosse?
The debate continues, but Buick has to love the humorous PR its giant pitchman generates.
Last night was a shining example.
The brand, trying to lose its grandfatherly image and appeal to younger buye ...
     Continue reading "Shaq: No grease needed to slide into my LaCrosse" » May 14, 2013 4:21 pm U.S. ET
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How Twitter-verse viewed the auto industry’s Super Bowl spots

Posted 3:12 pm U.S. ET, Feb. 4
Automakers spent millions of dollars last night to be memorable.
They filled TV screens with space babies, tractors and alpacas in hopes of making a positive impression on more than 100 million potential customers watching the Super Bowl.
In the best-case scenario, they would steal the even ...
     Continue reading "How Twitter-verse viewed the auto industry’s Super Bowl spots" » Feb 4, 2013 3:12 pm U.S. ET
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Auto exec gets early Halloween scare in New Jersey floods

Posted 9:55 am U.S. ET, Oct. 31
Craig Lockerd compares his terrifying brush with Sandy to a bad Lifetime movie, so we’ll call it The Horror in Somers Point, N.J.
During a somewhat calm moment during the storm Monday night, the 61-year-old president of Automax Recruiting and Training in New Jersey decided to head to nearby Ventnor City, N.J., to chec ...
     Continue reading "Auto exec gets early Halloween scare in New Jersey floods" » Oct 31, 2012 9:55 am U.S. ET
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