BLOG: David Phillips

Honda aims to take 3D leap forward with advanced crash-test simulation software

Posted 12:01 am U.S. ET, June 25
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A closeup image of the Acura MDX after a virtual side-impact crash test captured by the new 3D software. (HONDA)
It takes roughly five years, on average, to develop and launch an all-new vehicle these days. A redesigned crossover or sedan can require less time from drawing board to showroom. Numerous automakers have tried to shorten product development cycles over the past 20 years but often with little success. Too many complex facets in r&d, product planning, and manufacturin ...
     Continue reading "Honda aims to take 3D leap forward with advanced crash-test simulation software" » Jun 25, 2014 12:01 am U.S. ET
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Hopes run high as Detroit show draws near

Posted 5:51 pm U.S. ET, Jan. 9
U.S. light-vehicle sales are up. Suppliers are back on solid ground. The government is formally out of the auto business. Automakers are spending more money -- on auto show exhibits, it appears. Even Cobo Center is spruced up and ready for prime time.The stage is set for the 2014 edition of the Detroit auto show -- severe cold temps and snow aside -- and expectations are r ...
     Continue reading "Hopes run high as Detroit show draws near" » Jan 9, 2014 5:51 pm U.S. ET
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Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

At Bay King Chrysler, Dodge, Jeep, Ram in Hamilton, Ontario, 5th-generation dealer Jamie Richter, acting on his dad's advice, has taken luxury-hotel touches and applied them to his newly built showroom. Mon., December 15
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