BLOG: David Phillips

Honda aims to take 3D leap forward with advanced crash-test simulation software

Posted 12:01 am U.S. ET, June 25
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A closeup image of the Acura MDX after a virtual side-impact crash test captured by the new 3D software. (HONDA)
It takes roughly five years, on average, to develop and launch an all-new vehicle these days. A redesigned crossover or sedan can require less time from drawing board to showroom. Numerous automakers have tried to shorten product development cycles over the past 20 years but often with little success. Too many complex facets in r&d, product planning, and manufacturin ...
     Continue reading "Honda aims to take 3D leap forward with advanced crash-test simulation software" » Jun 25, 2014 12:01 am U.S. ET
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Hopes run high as Detroit show draws near

Posted 5:51 pm U.S. ET, Jan. 9
U.S. light-vehicle sales are up. Suppliers are back on solid ground. The government is formally out of the auto business. Automakers are spending more money -- on auto show exhibits, it appears. Even Cobo Center is spruced up and ready for prime time.The stage is set for the 2014 edition of the Detroit auto show -- severe cold temps and snow aside -- and expectations are r ...
     Continue reading "Hopes run high as Detroit show draws near" » Jan 9, 2014 5:51 pm U.S. ET
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Track, tech events draw crowds to Hoffman stores

Track, tech events draw crowds to Hoffman stores

Hoffman Auto Group holds more than 100 elaborate events annually to attract and retain customers. Some buyers zip around a racetrack in Porsches at 130 mph. Mon., October 27
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