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BLOG: Jamie LaReau
Posted 11:00 am U.S. ET, Dec. 10
Posted 9:48 am U.S. ET, Jan. 13
Posted 4:23 pm U.S. ET, Dec. 11
DETROIT -- I like to shop.
So when I saw some bling on the concourse in Detroit’s Cobo Center, I took a detour from my auto show duties.
Meet Shinola. For those unfamiliar with the company, it was founded in 2011 in Detroit. It has quickly become known for modern-looking, high-quality, America-made products. It makes handcrafted watches, bicycles, leather goods and ... Continue reading "The cars at the auto show are not for sale, but other stuff is" » Jan 13, 2015 9:48 am U.S. ET Post Comment
Pop culture can have a powerful impact on social perceptions.
In which case, the TV show “Modern Family” on ABC polished the tarnished image of the modern car dealership in Wednesday night’s episode.
That episode also proved the show’s product placement deal with Toyota Motor Sales U.S.A. is alive and well.
In the episode, Phil Dunphy ... Continue reading "Toyota, dealers get pop culture boost on 'Modern Family'" » Dec 11, 2014 4:23 pm U.S. ET Post Comment
It seems women are keen to work in the finance and insurance department.
In fact, F&I has the highest percentage of women employees in a dealership, after the office/administration department.
Women make up 92 percent of the office/administration staff at dealerships, according to the National Automobile Dealers Association’s 2014 Dealership Workforce Study Ind ... Continue reading "F&I jobs hold a powerful lure for women" » Dec 10, 2014 11:00 am U.S. ET Post Comment
I’m remodeling my kitchen, and I can’t help but notice how buying a countertop is like buying a car.
Both are expensive and time-consuming purchases. And ultimately, my satisfaction will not rest on a granite, quartz or laminate countertop. It will come from other fuzzy, nontangible factors such as my rapport with the salesperson, the service I get from the in ... Continue reading "Great product isn't the only ingredient for making happy customers" » Nov 14, 2014 3:48 pm U.S. ET Post Comment
You’re rich, hot, single and on the prowl -- in a Lincoln.
That’s right: A Lincoln, baby!
Apparently, sleek product redesign and TV spots featuring handsome movie star Matthew McConaughey are resonating among some wealthy singletons.
LUXY, a new dating app, has compiled and ranked its 25,000 users’ top luxury auto brand preferences. It d ... Continue reading "What the rich and single drive these days" » Nov 9, 2014 12:01 am U.S. ET Post Comment
Some Volvo dealers are expecting the brand’s image to blossom this spring with the arrival of its redesigned flagship crossover.
And they can’t wait to see what image emerges.
The 2016 XC90 goes on sale in the U.S. in April. Volvo’s U.S. dealerships will get about a third of the 80,000 XC90s built annually when production is running at full capacity.
M ... Continue reading "Why the XC90 can't come soon enough for Volvo dealers" » Oct 28, 2014 12:24 pm U.S. ET Post Comment
Who knew that demographics could be so funny?
Jason Dorsey led a room of 100 or so car dealers through a keynote address on Generation Y during Automotive News’ Best Dealerships To Work For event last week in Chicago. It was a mixture of detailed demographics, data-driven insights -- and stand-up comedy.
It was so dynamic and thought-provoking that it has stuck wit ... Continue reading "Gen Y guru entertains, informs" » Oct 21, 2014 4:23 pm U.S. ET Post Comment
Martens Volvo-Volkswagen were the first car dealerships in Washington, D.C. – and the last.
The stores have been sold, and Martens Volvo is now Euro Motorcars Volvo of Bethesda. It moved to Chevy Chase, Md., on Sept. 1.
Its counterpart, now called Ourisman Volkswagen of Bethesda, is still in D.C. But not for long. It also will relocate to a Maryland suburb soon, le ... Continue reading "How to drive dealers back to Washington, D.C.?" » Sep 26, 2014 2:03 pm U.S. ET Post Comment
Car dealers are sitting on a gold mine: their idle inventories.
The tool to turn that gold mine into gold is the smartphone.
Increasingly, people are using their smartphones to solve their transportation needs rather than relying on traditional personal car ownership.
Ride-summoning services such as Uber and Lyft are slowly replacing the need for taxis in some maj ... Continue reading "Smart dealers can make big bucks through smartphones" » Sep 12, 2014 2:50 pm U.S. ET Post Comment
Car dealers who believe that men like to haggle and women don’t had better think again.
A new study suggests that women are more keen than men to negotiate -- a reversal from just a couple of years ago.
Swapalease.com, an online car lease marketplace, recently surveyed more than 1,000 drivers across the country about car purchase or lease negotiations.
Among the f ... Continue reading "Why more women are willing to haggle with dealers" » Sep 3, 2014 2:57 pm U.S. ET Post Comment
As a teen, I didn’t know how to change a tire. Neither did my girlfriends.
In fact, I don’t know how to change a tire now. My plan is to call roadside assistance if I ever have a problem.
But that could be a long wait and, depending on the neighborhood, a scary one. So I should learn. And this is where savvy car dealers have an opportunity to do community out ... Continue reading "Dealers are missing an opportunity by not changing that tire" » Aug 26, 2014 3:41 pm U.S. ET Post Comment
Wheel-and-tire insurance is a valuable product. There, I admit it.
It’s not the “snake oil” that a cynical friend once espoused it and other F&I products to be. The friend believes the products are big money-makers for the dealership but costly and useless to the consumer.
The dealer’s profit margins are indeed fat. One F&I manager told me ...