‘It’s about giving back’: Mixing purpose and profit at a La. dealership group
Louisiana-based dealer Troy Duhon thinks doing good is good for business. His 22 dealerships funnel $25 from each sold vehicle back to local communities, and employees get paid days off for volunteer work. While such efforts have blossomed into a global foundation, they've also helped create loyal employees and customers, leading to a more-profitable dealership group.