How best to use Google? Now, there's a playbook

Dealers and their ad agencies have been asking Google for more transparency and guidance as they work to keep pace with the tech giant's growing portfolio of marketing tools. Google is responding.


Dealer anniversaries

Dealers featured this week include Gary Force, left, of Gary Force Honda in Bowling Green, Ky.; and Jeff Enright, managing partner of Randall Reed's Park Cities Ford-Lincoln in Dallas.

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Irma ravages dealer's reputation

Florida dealer Ed Napleton wound up in a social media storm after Irma, blasted for parking cars where evacuees wanted to. Here's his side of the story.

Dealer anniversaries

Dealers featured this week include Stephanie Soerens-Borkowski of Soerens Ford of Brookfield in Brookfield, Wis.; and Mike Erdman of Mike Erdman Toyota in Merritt Island, Fla.

UPDATED: 9/11/17 5:18 pm ET - adds details
Irma forces dealerships, ports to close

Tropical storm Irma swung further west than expected but still hammered the auto industry in the Southeast, cutting power and closing ports. Some Florida dealers plan to reopen Tuesday.

NADA fund offers aid post-Harvey

Donations to NADA's Emergency Relief Fund are flowing in to support Houston-area employees following Harvey. But the fund is far from ready for Hurricane Irma.

AutoNation shuts down in Florida

The largest U.S. dealership group plans to close 76 stores in Florida -- nearly all of its outlets in the state -- at least through Saturday as it braces for Hurricane Irma.

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