How factory can help turn browsers into buyers

A study points to a lack of coordination between automakers and retailers on presenting inventory, messaging, search engine marketing and website layouts.


Demand helps stocks normalize

Storm replacement sales in September and October helped automakers trim inventory to normal levels for the first time since winter.

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MORE DEALER NEWS ACCESS F&I BEST PRACTICES FIXED OPS
Nissan's 'Star Wars' sequel

For the latest Star Wars tie-in, dealers had a challenge for Nissan's marketing brass: How could they spread the fervor across the Nissan lineup?

VW/AUDI: Sales, share continue climb

Volkswagen sales were up 12 percent to 27,732 on growing sales of its new crossover lineup. Audi extended its industry-best sales streak to eight consecutive years.

Car sales to ethnic buyers fall

Ethnic consumers were the leading drivers of new-vehicle sales growth during the industry's post-recession rebound, but that momentum has come to a halt in 2017.

CDK demands commitment from dealers

In October, stores using CDK Global's dealership management systems on month-to-month arrangements found out they had little time to make a big decision: Sign multiyear contracts with CDK or quickly find a new provider.

UPDATED: 11/2/17 3:19 pm ET - adds U.S. market share data
HONDA: Cars push October into the black

American Honda eked out a 0.9 percent U.S. sales gain in October to 127,353 vehicles thanks largely to the strength of car sales from both the Acura and Honda divisions.

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