Fire foils Subaru's image makeover

Subaru wanted to shine at Nurburgring, but its disappointment illustrates a point: Reshaping a brand identity is tough.


Tesla rolls through Michigan towing an Airstream

Tesla is touring Michigan with an Airstream trailer towed by the new Model X crossover -- a way to showcase its vehicles where they are unable to be sold.

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UPDATED: 6/22/17 12:56 pm ET - adds details
FCA backs new public education campaign on auto recalls

The National Safety Council launched Check To Protect, a national campaign to encourage drivers to check for recalls on their vehicles. The program is backed by Fiat Chrysler under a settlement with NHTSA.

Audi to star in new Spider-Man movie

Audi is giving moviegoers an exclusive first look at the 2018 Audi A8 on July 7 as Spider-Man: Homecoming hits theaters. Audi also plans to show off two other vehicles in the movie.

Amazon plans to sell cars in Europe

Amazon is arming itself for a digital assault on the retail automotive sector and is sounding the attack in Europe first, well-informed sources have told Automobilwoche.

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