Marketing
 

Russian slump prompts GM to review timing of plant expansion

11:19 am U.S. ET | Aug. 22, 2014
General Motors is reviewing the timing of the expansion of its Russian plant because of a slump in the country's auto market.... Read More »

Audi awards LG Chem pact for plug-in hybrid batteries

12:01 am U.S. ET | Aug. 21, 2014
LG Chem says it will supply batteries for Audi's growing lineup of plug-in hybrids.... Read More »

Cadillac considers moving some staff functions to Manhattan

1:39 pm U.S. ET | Aug. 21, 2014
Cadillac is considering adding or shifting some staff functions from Detroit to Manhattan, GM said today, as part of an effort to remake the brand's...... Read More »

Kia brings back hamsters for Soul EV ad campaign

12:49 pm U.S. ET | Aug. 21, 2014
Kia rolled out the new “fully charged” ad campaign for the Soul EV today, featuring Adam Levine's falsetto on the new Maroon 5 track...... Read More »

New 2015 Lincoln MKC ads star Matthew McConaughey

8:00 am U.S. ET | Aug. 21, 2014
Lincoln has signed a multiyear endorsement contract with Oscar-winning actor Matthew McConaughey that will begin in September with a series of spots...... Read More »

Acura TLX's new assembly line is on Twitter

5:25 pm U.S. ET | Aug. 21, 2014
Acura is advancing the social marketing spectrum with an interactive TLX launch campaign that allows Twitter users to build their own versions of the...... Read More »

GM cuts production in Russia as market slump continues

9:49 am U.S. ET | Aug. 21, 2014
General Motors said it will reduce production at its plant in Russia, citing a continued slowdown of the country's auto market.... Read More »

Penske Media acquires Fairchild trade magazines from Conde Nast

7:40 am U.S. ET | Aug. 21, 2014
Penske Media, the Los Angeles-based publishing company founded by automotive heir Jay Penske, is acquiring Fairchild Fashion Media's trade magazines...... Read More »

Volvo swings to first-half profit on China, Europe gains

1:42 am U.S. ET | Aug. 20, 2014
Volvo swung to a profit in the first half of the year on the back of sharply rising sales in China and growth in Europe, which more than offset...... Read More »

China levies record $200 million in fines on 12 Japan suppliers

6:11 am U.S. ET | Aug. 20, 2014
China has fined 12 Japanese suppliers a record $200 million for alleged price fixing amid one of the broadest investigations since the nation's...... Read More »

EU regulators aim to close car emissions testing loopholes

7:30 am U.S. ET | Aug. 20, 2014
EU regulators are pushing for legislation that will require vehicles to be tested on roads rather than in laboratories in a bid to close loopholes...... Read More »

Uber hires former Obama adviser Plouffe to counter opponents

12:19 am U.S. ET | Aug. 20, 2014
Uber Technologies, the popular mobile car-booking app, hired David Plouffe, a former top political adviser to President Obama, to help it cope with...... Read More »

Saab's owner seeks partner to secure brand's future

5:15 am U.S. ET | Aug. 19, 2014
Saab's owner, National Electric Vehicle Sweden, says it is in discussions with potential partners as it seeks to restart car production and develop...... Read More »

Simplify communication? Marketers will tell how at seminar

12:01 am U.S. ET | Aug. 18, 2014
How are automakers simplifying communication with consumers in a digital environment that is constantly growing and changing?... Read More »

Russia may ban car imports if West applies new sanctions, report says

5:54 am U.S. ET | Aug. 18, 2014
Russia may ban cars imports if the West applies additional sanctions on Moscow over its involvement in Ukraine, a daily newspaper reported.... Read More »

China finds Mercedes guilty of price fixing, report says

4:53 am U.S. ET | Aug. 18, 2014
Mercedes has been found guilty of manipulating prices for aftersales services in China, the official Xinhua news agency reported.... Read More »

'There is no second chance,' Volvo CEO says of new XC90

9:00 am U.S. ET | Aug. 18, 2014
The new XC90 is crucial to Volvo's bid to close the sales gap with German premium rivals such as BMW and Audi.... Read More »

Honda digital ad budget to grow

12:01 am U.S. ET | Aug. 18, 2014
Honda dealers are endorsing factory plans to increase spending next year for digital advertising.... Read More »

A Rolls for the masses: Video game adds Wraith

12:01 am U.S. ET | Aug. 18, 2014
Rolls-Royce Motor Cars last week debuted the Wraith in "Forza Motorsport 5" on the Xbox One.... Read More »

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