Sales
 
SELF EXPRESSION

Sales staffers seek to brand themselves

12:01 am U.S. ET | May 18, 2015
Auto salespeople increasingly are promoting themselves -- apart from their dealerships -- with personal websites, YouTube videos and social media pages as a way to sell vehicles now and down the road.

How reviews can boost work force

12:01 am U.S. ET | May 18, 2015
Dealers and salespeople have come to realize that the most impactful reviews, those that do the most to enhance the brand of the store or the salesperson, tell a story.
'LATINOS ARE THE FUTURE'

Sales to Hispanics outpacing the market

12:01 am U.S. ET | May 18, 2015
Automakers are intensifying their pursuit of Hispanic car buyers in the U.S., and for one big reason: That's where the growth is.

Hispanic buyers help lift Mitsubishi store from the brink of bankruptcy

12:01 am U.S. ET | May 18, 2015
Mission Mitsubishi of San Antonio was selling barely 30 vehicles a month and on the verge of bankruptcy in 2011.

Far from Sun Belt, a warm welcome for Hispanics

12:01 am U.S. ET | May 18, 2015
Hispanic buyers are not limited to the "smile states." A dealership in Minnesota is posting sales gains by understanding Hispanic culture.

N.C. dealer stays flexible to win Hispanic sales

12:01 am U.S. ET | May 18, 2015
Summary: A North Carolina Nissan dealer builds a sales department to appeal to the growing local Hispanic market. Flexibility is a key to success.

AUTOMOTIVE NEWS MARKETING SEMINAR

Marketers pitch family, sports across cultures

12:01 am U.S. ET | May 18, 2015
Faced with a rapidly diversifying customer base, the auto industry's top marketing minds are increasingly turning to a pair of unifying forces:...

Edmunds study finds texting can be key for dealerships

8:00 am U.S. ET | May 14, 2015
Text messaging with buyers can be a useful tool for dealerships, according to a new study from Edmunds.com.

BEST PRACTICES

Stores reach out to empower female customers

12:01 am U.S. ET | May 11, 2015
A visitor to Don Jenkins' dealerships in this north Tennessee city will find a fair share of brawny men, but a dearth of female shoppers.

EDITORIAL

Listening to dealers should help Nissan in its push for share

12:01 am U.S. ET | May 11, 2015
Nissan is further adjusting its sales incentives for dealers, tweaking a program it heavily revamped a year ago.

2015 U.S. LT-VEHICLE SALES

PASSING PHASE

12:01 am U.S. ET | May 11, 2015
U.S. light-vehicle sales still are rising, but the rankings have changed this year as some brands get hot and others cool off.

4 fleet strategies yield similar April sales gains

12:01 am U.S. ET | May 11, 2015
Four of the top seven automakers outperformed the U.S.

Inventories stay steady even as sales volumes vary

12:01 am U.S. ET | May 11, 2015
Automakers trimmed about 14,000 light vehicles out of U.S. inventory during April despite relatively languid industry sales.

Tesla starts small with CPO program

12:01 am U.S. ET | May 9, 2015
Tesla is now selling CPO cars online in 11 US cities, marking the start of a used-car foray that could someday turn into a big money-maker.

KAR Auction Q1 net income doubles

3:11 pm U.S. ET | May 6, 2015
KAR Auction Services, parent company of ADESA, said its net income more than doubled to $54.5 million on revenues that increased 8.3 percent to $632.

AutoNation says April sales grew 5.8%

12:52 pm U.S. ET | May 4, 2015
AutoNation said its new-vehicle sales increased 5.

EDITORIAL

Industry learns how to manage in good times

12:01 am U.S. ET | May 4, 2015
The U.S. auto industry is in the midst of an unprecedented stretch of growth and prosperity.

M-B nabs the top spot from BMW in luxury race

12:01 am U.S. ET | May 4, 2015
With a strong April, Mercedes-Benz took over the top spot from BMW through four months in the tight U.S. luxury sales race.

Detroit 3 grapple with slower sales growth

12:15 pm U.S. ET | May 3, 2015
Detroit's automakers, on track for their best sales year since 2006, may want to brace themselves for rockier times ahead.

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Special Video Report
Toyota's Lentz in Texas: A Lexus regret, fixing 'starved' Scion, the next Prius

Toyota's Lentz in Texas: A Lexus regret, fixing 'starved' Scion, the next Prius

Toyota North America CEO Jim Lentz is a pioneer. He and a handful of other employees moved to north Texas last September to help build the automaker's new U.S. headquarters.
» Watch the Video
     
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