Directory
Chrysler Group, seeking to boost sales after a dismal October, launched a major new incentive campaign today. 11:55 am U.S. ET | Nov. 20 | UPDATED: 11/20/09 3:45 p.m. ET
Chevrolet's SS performance designation will survive, GM vice president of global engineering, told AutoWeek. 10:47 am U.S. ET | Nov. 20
A look inside Edison's EV Lab
Next year will see the mainstream arrival of plug-in hybrid vehicles, an array of Chevy Volts, Nissan Leafs and Fisker Karmas, followed soon after by plug-in Priuses. 3:42 pm U.S. ET | Nov. 20
Cadillac narrows list of ad agency contenders to 3
General Motors Co.'s Cadillac has cut the list of semi-finalists vying for the brand's national creative account in half. 12:18 am U.S. ET | Nov. 19 | UPDATED: 11/19/09 11:17 a.m. ET
Pontiac, after 83 years, joins the list of extinct brands
Going. Going. Gone. Any day now, a revered 83-year-old brand -- Pontiac -- will be a relic of the past, and a relic of what General Motors used to be. John K. Teahen Jr. is senior editor of Automotive News. 10:39 am U.S. ET | Nov. 19
Former Chrysler advertisers face life without agency BBDO
Ad agency BBDO is closing its Detroit office after losing its Chrysler contract. Come February, the branch's 485 employees will plunge into Detroit's struggling economy with little hope of automotive work. 12:01 am U.S. ET | Nov. 16
RepairPal, AOL Autos team up on estimates
RepairPal, a Web site that provides free auto-repair estimates for consumers, has landed a deal with AOL Autos. AOL Autos now features RepairPal's estimates on its site. 4:12 pm U.S. ET | Nov. 16
GM moves digital duties to MRM from Digitas unit
General Motors is moving its U.S. digital production duties to MRM Worldwide's MRM Supply from the Digitas-owned production shop Prodigious Worldwide, as part of a cost-savings effort by the carmaker. 11:58 am U.S. ET | Nov. 11
Hyundai, GM and VW face squatters on Twitter
Twitter's @Hyundai page contains a collection of 140-character blasts in English and Korean about oysters, cell phones and the Yankees. 10:02 am U.S. ET | Nov. 10
User-created ads create rights conundrum
Denver photographer Michael Calanan saw a comment in his recent Flickr activity that caught his eye: "Oh goody. Time to get out that wish list Mike! Maybe they'll trade for a new Prius." 3:56 pm U.S. ET | Nov. 10
How Hyundai found gold in U.S. recession
Escapism had been the order of the day for most advertisers in a year riddled with surging unemployment. Then an automaker not known for fearless marketing -- Hyundai -- began a frontal assault on a U.S. 2:32 pm U.S. ET | Nov. 9
Chrysler breaks silence, spends to rebuild brands
After five months of near silence on the marketing front, Chrysler Group is roaring back with a new attitude. The automaker is ratcheting up advertising this quarter and plans to do so in each of the next two years, CFO Richard Palmer said. 12:01 am U.S. ET | Nov. 9
BBDO signals end to Chrysler relationship
In a sign that the end of Chrysler's relationship with BBDO is near, executives familiar with the situation said BBDO's Detroit office will close its doors in January, leaving the fate of its remaining 485 employees up in the air. 1:18 pm U.S. ET | Nov. 9
GM won't expand Volt as a brand, Dewar says
As General Motors Co. expands its offering of rechargeable vehicles beyond the Volt it will not look to brand them in a way that identifies them with the highly anticipated plug-in launching next year, a senior executive said on Thursday. 12:01 am U.S. ET | Nov. 6
