Radio ID system welcomes service customers by nameA Nissan dealership in Texas utilizes a new system that has helped exceed its targeted service revenue.
A tech to call your ownOne Porsche retailer is trying to come up with ideas to increase business and retain customers.
Using stair-steps as a step upDealer Scott Smith embraces automakers' bonus plans and the scorekeeping behind them. He views customer-satisfaction scorecards as playbooks on how to improve, and factory incentives as a source of funds to reinvest in the business.
Family dealer convenes a 'G5' summitFor a 103-year-old family-operated dealership group, developing a succession plan ranks high on the to-do list.
This sales assistant never calls in sickWhen Stivers Ford-Lincoln gets an Internet lead, artificial intelligence software generates an email that fills the gap between the auto responder's message and contact from a salesperson.
Fine-tuning the dealership TV setZamora Automotive Group's Honda of Superstition Springs uses customized programming delivered to 24 screens throughout the dealership to get its marketing messages to customers in the store.
Dealer puts heart into sales promotionA partnership between Sheehy Auto Stores and the American Heart Association has several goals, including charitable giving, educational outreach, and oh, selling 7,000 vehicles in 50 days from mid-May to early July.
How a dealer tackled inventory problemSmart dealership managers are remembering the lessons they learned in the Great Recession. For them, stocking the right vehicles at the right time allows their stores to turn inventory quickly and profitably.
Making Spanish-speakers feel at home
By hiring a largely bilingual staff and catering to Hispanic customers, a Houston dealership has doubled sales and become one of Ford's most profitable retailers.