Best Practices

Body shop works the overnight shift

During an extensive overhaul project of its body shop, a Michigan dealership stays open on the night shift to keep repairs on schedule.

Best Practices Digital Edition Best Practices Supplement
Our Best Practices and Next Practices supplements explore success stories of auto dealers around the country who have implemented best practices within their dealerships.

Replacing a 'Frankensteined' CRM system

A North Carolina dealership group tries a new approach and sees its closing rate on Internet leads soar, while tracking and training improve.

MORE BEST PRACTICES NEWS VIDEO DEALER AWARDS
UPDATED: 5/7/18 2:16 pm ET - corrected
Free services boost customer-pay work

Mercedes-Benz of Draper's VIP Card gives customers free services such as flat-tire repair or even renewal of state vehicle registrations to bring them back more often.

Retailer's dog park breeds goodwill

When Beardmore Subaru expanded its service department, it had some space left over. So it turned a piece of its property into a full-fledged dog park.

Texting repair info boosts sales, satisfaction

Audi of Wallingford in Connecticut uses a Web-based application that allows its service advisers to text repair updates, videos and files to customers, increasing sales and customer satisfaction.

Dealership group mines data to unearth customers

By studying its most loyal customers and marketing specifically to similar households near one of its dealerships, a Minnesota group not only increased sales but also generated significantly higher profits on those incremental deals.


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