BEST PRACTICES: Lexus dealership cultivates wrap artists
JM Lexus began its own wrapping business, JM Custom Creations, with a Lexus LS wrapped in a chrome-like design. Now it takes personal requests from car buyers and commercial orders from outside companies.
BEST PRACTICES: Dealership's multilingual staff caters to hearing-impaired
Michigan dealer John Fox has identified employees who can converse in more than a dozen languages, including American Sign Language, to translate vehicle and other purchases for consumers who speak little or no English or are hearing impaired.
BEST PRACTICES: A well-lighted lot, powered by the sun
Butler Nissan combines LED lights and a solar-array on the store's roof -- and tax incentives for the latter -- to cut costs. Dealer Marsh Butler sees the combo as insulation against future energy-cost increases.
Come for the oil change. Stay for the chicken.
Dealership welcomes the fire department
Sales staff slips into something more comfortable
By blending a casual-attire work environment with a collection of high-end art on the walls, World Subaru in Tinton Falls, N.J., has outperformed other regional dealerships and achieved high customer-satisfaction ratings.
Dealer's customs stand out from the crowd
Ralph Mahalak Jr.'s six Fiat Chrysler dealerships sell customized vehicles such as a Jeep Wrangler-based pickup and a Dodge Challenger-based reimagining of the Plymouth Superbird. The unique vehicles draw in customers and energize his staff.
Bringing structure to charitable giving
How long is a 7-minute wait? Too long.
Dealership embraces online and in-store sales
Morale booster: Letting workers call it a day
When Mercedes-Benz of Des Moines reviewed its operating hours, it found it was missing business in the morning, when customers came in for service, and selling few cars in the evening. So it closed an hour earlier. Employee morale improved, and job applicants increased.
Moving target: Dealer welcomes newcomers to townUPDATED: 10/19/16 2:05 pm ET -- corrected
Dealer makes way for workers with autism
Party favors Maserati dealer
Dealer’s hard line on recalls costs him
At his Florida Toyota dealership, Earl Stewart implemented a hard-and-fast ban on selling used cars with unrepaired safety recalls. He won't even wholesale used cars with open recalls. It hasn't been easy.
Dealer mixes digital tools, personal ties
The roof that changed everything
Proving the value of Facebook ads
New sounds from an old microphone factory
Richard Fisher's dealerships in high-rent Evanston, Ill., were constrained on space. So when he learned of a closed factory nearby, he spent $5 million turning it into a massive service and vehicle-storage facility.