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Cadillac's CMO calls Super Cruise "the perfect product" for showcasing Cadillac's heritage as an innovator.
Cadillac's New York journey has taken it on helicopter rides to the Hamptons, virtual-reality expeditions at auto dealerships, and forays into the worlds of art and fashion.
The technology will launch in the coming months as standard on the top-end Cadillac CT6 Platinum, which starts at $85,290.
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