'Let Go' campaign pitches Cadillac as pioneer

Cadillac's CMO calls Super Cruise "the perfect product" for showcasing Cadillac's heritage as an innovator.

UPDATED: 9/19/17 3:37 pm ET - corrected

New York move opens up Cadillac's world

Cadillac's New York journey has taken it on helicopter rides to the Hamptons, virtual-reality expeditions at auto dealerships, and forays into the worlds of art and fashion.

UPDATED: 9/19/17 3:37 pm ET - corrected

Cadillac alters Super Cruise rollout, launches ad campaign

The technology will launch in the coming months as standard on the top-end Cadillac CT6 Platinum, which starts at $85,290.

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