DETROIT — Ford Motor Co.'s U.S. light-vehicle sales rose 6.4 percent in October behind strong F-series sales and a double-digit rise in fleet sales related to order timing. It was Ford's second consecutive monthly gain.
Brands: Ford up 6.8%, Lincoln down 1.8%.
Notable nameplates: F series up 16% for its best October since 2004, with 51% of those sales being the three most expensive trim levels; Focus up 7.8% for its fourth-straight monthly gain; Mustang down 3.3% as freshened 2018 models began arriving in showrooms.
Incentives: $4,443 per vehicle, up 9.4% from a year earlier, according to ALG.
Average transaction price: $35,981, up 1% from a year earlier, according to ALG.
Fleet mix:26%. Fleet sales up 15% in October.
Inventory: Ford's gross stock at the end of October was 636,907 vehicles, representing a 79-day supply, up from a 72-day supply a month earlier.
Quote: "There will be some level of trench warfare no matter what," Mark LaNeve, Ford's vice president of U.S. marketing, sales and service, said about the full-size pickup segment in 2018, when Ford's competitors will change over to new models. "We anticipate it being competitive."
Did you know? September and October marked Ford's first back-to-back monthly sales gains of 2017.