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Couch to 5K group after completing its first 5K

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Mercedes-Benz of Des Moines

Lithia Motors

#12 100 List Ranking

General manager

Edward Collinet


Mercedes-Benz, Sprinter

Full-time employees


2016 new-vehicle sales

542, up 8.8%

2016 used-vehicle sales

375, up 23%

Collinet on showing employees they are valued

"Through various company functions and outings, as well as internal awards and plaques."

Collinet on keeping employees engaged

"By making employees a part of the overall solution and allowing open discussion as well as input and suggestions."

Collinet on a successful healthy living program

"We started a couch to 5K in eight weeks program, downloaded the app and met at 6:30 a.m. before work to train. We have just completed our first 5K for a local nonprofit. We will continue to run three times a week. To date, we have 20 people who have completed a 5K."

Collinet on attracting employees

"We do internships with local colleges, offer sign-on bonuses, relocation assistance and recently switched all commission sales staff to a salary-style pay plan to even out the lows and highs and give us an opportunity to attract millennials to our business."

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