|Top Videos of the Year|
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Nissan's pulling off the gloves with its newest Titan truck -- in the most flattering way possible.
In its latest viral video, "Shoulders of Giants," Nissan starts off what would seem like a normal, sentimentally sweet spot with paeans to leadership. We see scenes of firefighters battling a blaze and coaches supporting football players. Toward the end of the video, Nissan drops the shade. The narrator, speaking now to historic truck leadership, name-checks "Chevy, Ford, Dodge" as "those who’ve gone before us." The message? Those three brands defined the past -- and Nissan is the future. This is all under the guise of paying respect. Snap!
The spot enters our list at No. 4 with 4,186,888 views.
There's no shortage of new viral videos this week thanks to the 2016 Detroit auto show and Consumer Electronics Show in Las Vegas this month. Scroll down to watch videos from GMC, Kia, Lexus, Land Rover, Infiniti and Mazda.