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AN Traction Viral Videos
Viral video rankings for week of 5/11/15

Nissan gives away races; Ford’s Mother’s Day test drive

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This week saw two automakers try two very different approaches to the classic test drive.

Nissan, no stranger to surprises, left a mysterious giant display in a mall promising visitors the “ride of your life.” When certain visitors pressed a large button, the box revealed a new Nissan Altima. The visitors climbed in with a professional driver and were taken to a track to race against pros. Later, they were given the opportunity to race the Altima themselves, leading to fits of glee and ecstatic howling.

Quite a shock for your everyday visit to the mall. “Ride of Your Life,” enters our rankings at No. 1 with 4,285,326 views.

Ford tried something different.

Promising customers the “ultimate driving challenge,” the automaker loaded up a car with children, gave them snacks, silly string and more and then sent the lucky drivers around a track to experience what driving as a mom is truly like.

The reviews?

“I didn’t like it, really.”

“It definitely makes me appreciate what I put my mother through.”

No word from the children. The Mother’s Day spot ranks third with 2,122,208 views.

Also new this week is Toyota’s “Two Warriors,” ranked fourth by Visible Measures with 934,023 views.

Top 10 Viral Videos of the Week
1
NEW
Ride of Your Life
Ride of Your Life Nissan
Zimmerman
This week
(True Reach): 4,285,326

Last week: NEW
 
2
0%
A Message to Space
A Message to Space Hyundai
Innocean Worldwide Seoul
This week
(True Reach): 3,864,822

Last week: 2
 
3
NEW
Women's Beat: Mother's Day
Women's Beat: Mother's Day Ford
Big Block
This week
(True Reach): 2,122,208

Last week: NEW
 
4
NEW
Two Warriors
Two Warriors Toyota
NA
This week
(True Reach): 934,023

Last week: NEW
 
5
-7%
The All New BMW 7 Series
The All New BMW 7 Series BMW
NA
This week
(True Reach): 874,588

Last week: 6
 
6
-56%
Striking
Striking Audi
Venables Bell & Partners
This week
(True Reach): 870,437

Last week: 3
 
7
147%
AWD SUV
AWD SUV Kia
NA
This week
(True Reach): 839,521

Last week: 10
 
8
9%
Penn & Teller
Penn & Teller Mazda
Berlin Cameron United
This week
(True Reach): 464,362

Last week: 9
 
9
Returnee
Matthew McConaughey and the MKC
Matthew McConaughey and the MKC Lincoln
Hudson Rouge New York
This week
(True Reach): 462,209

Last week: Returnee
 
10
-32%
Go Further Stories 2015
Go Further Stories 2015 Ford
NA
This week
(True Reach): 425,191

Last week: 7
 
Tags: Viral Video

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