AN Traction Viral Videos
Visible Measures
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Two new entries in our weekly viral video rankings showcase the appeal of speed.

Infiniti's 'Chasing the Edge: Speed Is Not Enough" highlights the Q50 Eau Rouge prototype. In it, three professional drivers race for the best track time on a closed course. We won't tell you who wins, but be braced for nearly four minutes of cinematic music and pseudo-inspirational quotes about speed. The race comes in at No. 2 with, 1,336,589 views.

BMW took a unique spin on race courses, having 37 enthusiasts take the new M4 through a maze of cars. Spoiler alert: An aerial shot at the end of the video shows the car maze to be a giant "M" arrangement. The spot comes in at No. 9, with 251,414 views.

Also new this week: The return of Kia's hamsters, this time dancing to Maroon 5's latest single, "Animals." The consistently viral hamsters are ranked fourth by Visible Measures, with 633,542 views.

Top 10 Viral Videos of the Week
1
-11%
Don't Touch My Dart
Don't Touch My Dart Dodge
Wieden + Kennedy Portland
This week
(True Reach): 2,268,718

Last week: 2
 
2
NEW
Chasing The Edge
Chasing The Edge Infiniti
NA
This week
(True Reach): 1,336,589

Last week: NEW
 
3
-85%
Barely Legal Pawn
Barely Legal Pawn Audi
PMK*BNC
This week
(True Reach): 1,026,577

Last week: 1
 
4
NEW
Animals
Animals Kia
David & Goliath
This week
(True Reach): 633,542

Last week: NEW
 
5
-31%
Toyota Clearance Event
Toyota Clearance Event Toyota
Saatchi & Saatchi
This week
(True Reach): 387,769

Last week: 4
 
6
16%
The Rocket Launch
The Rocket Launch Hyundai
NA
This week
(True Reach): 383,487

Last week: 8
 
7
-61%
2014 Mazda Winning Line
2014 Mazda Winning Line Mazda
Berlin Cameron United
This week
(True Reach): 324,951

Last week: 3
 
8
Returnee
What Do You Drive?
What Do You Drive? Mazda
Berlin Cameron United
This week
(True Reach): 281,954

Last week: Returnee
 
9
NEW
BMW M Initiation
BMW M Initiation BMW
KBS New York
This week
(True Reach): 251,414

Last week: NEW
 
10
Returnee
#TheNew
#TheNew Chevrolet
Commonwealth; McCann Detroit
This week
(True Reach): 238,651

Last week: Returnee
 
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