L.A. store finds sales in freeway gridlock

June 9, 2014 - 12:01 am ET
Dealer Hani Nassif is putting Hyundais face-to-face with gridlocked motorists – both day and night. The cars are housed in a massive glass display bridge alongside Interstate 405 near Los Angeles. Nassif says the colorful new structure has helped boost new-car sales tenfold and increase the size of his workforce.

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